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Search Results for: marketing

Blog Exercises: Marketing Yourself as an Artist

A friend forwarded “99 Ways to Market Your Art” from Copyblogger. While it is targeted towards artists, it applies universally to bloggers – no matter what you are blogging about. You’re an artist — a writer, musician, illustrator, or dancer. Maybe you’re into doll sculpting, keepsake jewelry making, fashion photography, plain air painting, or composing […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]

Social Media: The New Path of Economics and Marketing

In A Rubric for Social Media Expertise, Liz Strauss is exploring how we use social media for our blogs and our businesses, especially how we organize and structure social media to work for us. As the living web begins to seamlessly integrate into our concrete cultures and as our lives become globally intertwined, businesses are […]

Comment Spam and Viral Marketing – BBS Weblog Watch

BBC’s Weblog Watch’s Bang blast takes a poke at advertising on blogs, specifically targeted advertising through coments, aka comment spam and Viral Marketing. Now imagine writing an entry about making contact with a parent after three decades of silence. And now imagine finding someone had slapped an advert for bleach on it. One which made […]

WordPress School: Bookmarklets and User Scripts

In the last tutorial in Lorelle’s WordPress School free online course covering the web browser, your gateway to the web and WordPress, we covered bookmarks and how to save a web page for later access and reading. In this tutorial, we take bookmarks a little further by exploring browser bookmarklets and user scripts, small but […]

WordPress School: Web Browsers and The Search

Search is used in WordPress for many different purposes as you prepare, develop, implement, and launch your website, and as you continue to maintain and publish on the site. This tutorial will help you understand how to search within a web page with the web browser, search within a WordPress site, and provide helpful tips […]

WordPress School: Polls and Surveys

Coming up soon in Lorelle’s WordPress School free online course is a huge section on interactivity with WordPress, learning about comments, integrating social media, social media automation, and how to encourage and support such interactivity without draining your time, energy, and emotional being. To help you get started thinking about how you can use your […]

WordPress School: Category Names

In Lorelle’s WordPress School free online course you are to create a test site on WordPress.com or wherever you choose to experiment. It is your WordPress personal sandbox. This doesn’t mean you can do anything you want in the sandbox. The goal of the test site it to emulate a real site, influencing the decisions […]

WordPress School: Blockquotes

No matter what you do on the web, you will quote or cite someone, some place, or something. In today’s assignment and tutorial in Lorelle’s WordPress School free online course, I’m going to teach you how to quote and cite in WordPress, and save yourself from a copyright violation. By publishing content on your site, […]

Legal

Table of Contents What are they saying about Lorelle VanFossen and Lorelle on WordPress Who is Lorelle? Feeds and Subscriptions Claims to Fame Legal Policies Copyright and Translation Policies Comment Policy Guest blogging and contributions Advertising, Marketing, and Reviews Disclosure Privacy Web Accessibility Liability The following are the policies, licenses, and legal issues associated with […]

WordPress School: About Page

Now that we’ve covered the basics of posts and Pages, it’s time to cull from the information in your Site Master Plan to create your first page: About. By default, WordPress automatically generates an About Page called “About.” Some web hosting services have chosen to rename this “Sample Page” or “Example Page” for their one-click […]

WordPress School: Site Master Plan

Setting goals is the first step in turning the invisible into the visible. Tony Robbins A website is an intangible, a virtual nothing in which we create something tangible to human perception. When it boils right down to it, Matt Mullenweg and Mike Little created nothing with WordPress. WordPress isn’t a physical object you can […]

Presentation: Blog Your Passion

The following are the presentations notes for my workshop called “Blogging Your Passion” at Making it in Changing Times in 2015. In 2010 I was in Chicago for SOBCon, the Successful Online Business Conference, and I had an amazing encounter with a woman on the crowded downtown streets: …I was storming away from the last […]

Research on the WordPress, Web Development, and Web Design Job Market

In 2012 and 2013, I did extensive research for the grant program to develop and rewrite the Web Developer degree program at Clark College. This research included an analysis of current and future job opportunities for students graduating with that degree with a solid understanding of WordPress. Now that the program has completed its first […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

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