Tracking Yourself and Your Blog Brand Across the Online Social World

A while ago I ran across the Yahoo Pipes Social Media Fire Hose, a script written with Yahoo Pipes by Joseph Kingsley. If you want to track yourself, your blog, your brand, or any keyword or phrase across the web, especially by social media sites, this is the tool for you. The Yahoo Pipes Social […]

Chris Garrett on Blog Branding

Chris Garrett on New Media is offering a wonderful series that goes into detail about blog branding. The posts so far include: Better Blog Branding: What’s In a Name? Better Blog Branding: 10 Ways To Destroy Your Brand Better Blog Branding: Domain Exclusivity Better Blog Branding: Is Your Brand Breaking Promises? Better Blog Branding: Finding […]

Blog Branding: Bringing Touchy-feely Relationships to Blogs

“Deep Jive Interests’ Tony Hung tackles “Branding Matters a Lot for Search Engines Unless You Are Happy With 1%, an interesting perspective on the issue of blog branding, identity, and PageRank. Branding plays a *big* role in a great many things, and search engines are no exception. Specifically, something marketing folk like to call “top […]

Asking a Key Question About Your Blog Brand

Last week, I posted an example from my book, Blogging Tips, What Blogger’s Won’t Tell You About Blogging, called Blog Branding and Identity. Last week, Liz Strauss of Successful and Outstanding Bloggers asked a very important question about blog identity and branding: When you talk to your friends, what do you talk most about? Check […]

Blogging Tips Book: Blog Branding and Identity

The following excerpt is from Blogging Tips, What Bloggers Won’t Tell You About Blogging by Lorelle on WordPress. Your blog’s identity is represented online by how you blog, what you blog consistently about, and other visible elements. Blog branding is the development of your blog’s online identity into a brand, a consistent online identity. Your […]

Chris Garrett: Series on Blog Branding, Promotion, and Monetizing

Chris Garrett begins a new series on blog branding, promotion, monetizing, and the business of blogging with 10 Simple Steps To Directly Monetizing Blogs. This top notch monetizing blogging expert will take you through the lessons he learned and how you can improve your own blog’s visibility, branding, and income producing strategies. Related Articles Monetizing […]

Blog Branding: Show the World You are an Expert

I’ve mentioned repeatedly on this blog that your blog is your resume. It is the example you set for the rest of the world. You leave mini-resumes on comments all over the blogosphere, which can be easily tracked back to your blog, so your comments, as well as your blog, need to speak well of […]

Brand New Blogging Feeling Winners and New YUDU Contest

Last week I told you about the Brand New Blog Feeling Competition by Liz Strauss of Successful and Outstanding Bloggers. The top 50 winners were announced. Liz took all of the winner’s images and text and created a fabulous slide show on YUDU, the new multimedia document online program. The winners received a copy of […]

Blog Exercise: New Years Reboot, Restart, Kick Ass

“It’s that time of year when the world falls in love…” The Christmas Waltz by Jule Styne and Sammy Cahn I’d like to think that New Year’s thinking includes bringing back the love to your blog. You might not think that, but let’s go with that belief as we continue with this year’s Blog Exercises. […]

Blog Exercises: Ingredients of a Well-Designed Site

I was asked by a student in my WordPress class recently what defined a “professional blog,” one that met all the criteria for a well-designed, well-formed site that met web standards. What a marvelous question! We brainstormed all the elements that make up a web standard site, and mixed in personal preferences of the students […]

Presentation: Blog Your Passion

The following are the presentations notes for my workshop called “Blogging Your Passion” at Making it in Changing Times in 2015. In 2010 I was in Chicago for SOBCon, the Successful Online Business Conference, and I had an amazing encounter with a woman on the crowded downtown streets: …I was storming away from the last […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Blog Exercises: Choose an Appropriate Gravatar for Your Readers

All WordPress sites have Gravatars integrated into the core. Gravatars are Globally Recognized Avatars, images that represent you in blog posts comments, featured author images (integrated with Gravatars), author images, BuddyPress, and other Gravatar-enabled features. Near the beginning of this year of blog exercises, you were asked to add or update your Gravatar to represent […]

Blog Exercises: When Your Site Design Owns You

Yesterday a long-time client called me up in tears saying, “I can’t do this any more. My site design owns me, I don’t own it. It’s too confusing. It’s too much work!” Several years ago, she’d chosen a Magazine-style WordPress Theme. The structure was based upon the standard magazine-style, sticky posts for the slider/carousel at […]

Blog Exercise: When Was the Last Time You Got Personal

I walked into a friend’s home and found the fridge covered with refrigerator art from her seven year old. The traditional home often features such childhood artwork but this was extremely precious as the child has learning disabilities and drawing. The artwork was beautiful. I stood there transfixed at the crude scribbles, trying to find […]