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Writing for the Web Course Starts June 3, 1013

I will be teaching “Writing for the Web” at Clark College Corporate and Continuing Education in Vancouver, Washington, Tuesdays and Thursdays, June 3 – July 8, 2013. The class will be at the West Coast Bank Building in downtown Vancouver, Washington, just a few minutes from downtown Portland, Oregon. Writing on the web is now […]

Blog Exercises: Bottom Up Editing

What if you blogged from the bottom up? In this Blog Exercise I’d like you to take a look at the article you are working on, preparing to publish it on your site, and take the last paragraph and put it at the top. We are often locked into our basic language education that taught […]

Blog Exercises for February

We’ve completed the second month of Blog Exercises in February. Are you still with me? Here is the list. Blog Exercises: Taking a Risk With What You Blog About Blog Exercises: Honor the Past with Anniversaries and Birthdays Blog Exercises: Your Byline Blog Exercises: Comments and The Blog Bullies Blog Exercises: Backlinks Blog Exercises: Category […]

Blog Exercises: Random Editing Day

Welcome to the first “Random Editing Day” as part of the Blog Exercises series. The purpose of Random Editing Day is to help you edit and upkeep your site, but also to revisit and revise posts of the past. Throughout this year we are going to have monthly editing exercises to help you flex your […]

Blog Exercises: The Don’ts of Blogging

Did you know there is a Blogger’s Code of Conduct? It’s on Wikipedia. Initiated by Tim O’Reilly, it is as follows: Take responsibility not just for your own words, but for the comments you allow on your blog. Label your tolerance level for abusive comments. Consider eliminating anonymous comments. Don’t feed the trolls. Take the […]

Welcome to the New Blog Exercises

Your doctor tells you to exercise. You tell yourself you need some exercise. You play Sudoku and other mind games to flex the brain. We all need exercise, even bloggers. In the past, my Blog Challenges have been well received but its time to update them. I used to call them challenges, then prompts, but […]

What You Most Need to Know About WordPress

At the recent WordCamp Portland 2012, I was asked by several attendees to cover the basics of WordPress and we came up with What You Most Need to Know About WordPress. Here are the “notes” from that unconference presentation. The Difference Between Categories and Tags I hear this question at WordCamps, from readers, students, and […]

Why Do You Blog and What Keeps You Blogging?

After the first year of teaching the world’s first full-credit college course on WordPress, I’ve rediscovered a lot of reasons why people blog and what keeps them blogging – and what gets in their way. I’m working on an article series on this and I need your help. Why do you blog? What keeps you […]

Prove It: What Makes You Trust a Website?

What makes you trust this site? What makes you trust me? What makes you trust any website you visit? What is it about the site that earns your trust? I’ve asked this question at most of the conferences and keynotes I’ve given over the past seven years: What makes you not trust a website? The […]

Creating a WordPress and Blogging New Year’s Resolutions List

Small Biz Trends released “5 Website Resolutions to Put on Your List for 2012,” by my friend, Shashi Bellamkonda, with some great ideas on what needs to be on your New Year’s resolution list for your business this year for building content, web communications, community building, and embracing and integrating technology. I’d like to add […]

Campaign 2011: Prove It!

Every year I create a personal campaign. It’s my own personal soap box that I stand on throughout the year to make a point. In the past I tackled copyright issues, freedom of speech, breaking global language barriers on the web, creativity, education, and more. You helped me spread the word and slowly, the world […]

Taking Your Blog Off Topic

What happens when you take your blog off track and publish an off topic post? Do you ever take that risk? When you do, why do you do it and what’s the benefits or harm? In a two part series, Sam H, Editor of Football United, shared his insights on working with “hundreds of football […]

Blog Struggles: SOBCon, Idea Whelmed, and Tell It To the Telephone Pole

A few people were concerned when I started my first Blog Struggles Diary recommending that I not blog every day thus changing the whole tone of my site. This confused me as I thought this was what my site was about. I had to take some time to think about that…then life and work interfered, […]

One Minute with Lorelle: Planning Your Blog

In this first of a new series of articles, I’m starting “A Minute with Lorelle.” These one minute videos and articles will take you through the process of planning, writing, styling, customizing, and setting up your WordPress blog one minute at a time. Whether you are new to blogging or ready to make some changes […]

Blog Struggles: How Do You Know When to Stop Writing a Blog Post?

As I prepare for my meeting with Alan Dean Foster, one of the world’s most prolific and famous science fiction authors, I’m not the only one inspired by the whole concept of making dreams come true. Robyn Seaton introduced Alan Dean Foster to me after she and I met at WordCamp Phoenix, and PodCamp Arizona […]


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