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Blog Exercises: When to Hit Publish

In this ongoing series, Blog Exercises, you’ve been exploring your site stats to determine where your audience is coming from and why. Now is the time to explore the when. When do the majority of your site visitors arrive on your site? Is there a pattern? When is the Best Time and Day to Post […]

Blog Exercises: Statistics and Web Analytics

If you have been following these Blog Exercises for the past six months, your site should be rocking. I asked you early on to define what you do clearly as it helped to clarify your site purpose and goals and your reason for blogging. You were to define your specific audience, part of identifying like […]

Blog Exercises: Sharing Without Context

I got a trackback to one of my posts yeseterday. I was so excited that someone thought what I wrote was worth sharing. Eager to read what they wrote about my article, I paused in my busy schedule to race to their site to find out if I’d changed a life, influenced them in some […]

Blog Exercises: Blog Work Flows

In “A Sample Blogging Workflow” by my friend, Chris Brogan, he talks about the process of blogging with consistency and determination in mind. Your company has decided to launch a blog, and you’re the lucky blogger. Maybe you’ve even asked for this pleasure, suggested it to the boss yourself. Only now, you have to deliver, […]

Blog Exercises: Under the Hood Spring Cleaning

One of my students in my Portland Community College WordPress class reminded me that clutter is clutter, no matter where you find it. Peter Smith reminds us that too many WordPress Themes is a waste of resources. Today, I feature his post to remind us all to clean up our sites under the hood. I […]

Blog Exercise: Take Yourself on a Bloggy Vacation

Writer’s block is a tool — use it. When asked why you haven’t produced anything lately, just say, “I’m blocked.” Since most people think that writing is some mystical process where characters “talk to you” and you can hear their voices in your head, being blocked is the perfect cover for when you just don’t […]

Blog Exercises: Emergency Drafts

I write my blog posts as far in advance as possible, using the future posts/scheduling feature of WordPress to set my posts to release over time, automating the process of self-publishing on my site and giving me time to live my life rather than be tied to my site. I rely heavily on my Editorial […]

Blog Exercises: Prepare for Summer

It’s Editorial Calender check-in and check up time. May is the shift from spring to summer. From blossoming flowers to green leafed trees casting shade, the weather is changing, bringing warmer days to the northern hemisphere and colder temperatures down under. For those of us living in the Pacific Northwestern United States, we are experiencing […]

Blog Exercises: The Search for Like Minds

I tat. My 95 year old grandmother-in-law taught me almost 20 years ago. Tatting is 17th century lace making based upon island and coastal women looking for something to do besides fixing fishing nets for the men of the village. They got creative with their netting shuttles to make fine lace doilies, scarfs, edging, table […]

Blog Exercises: Battling Self-Doubt

Self-doubt happens to everyone, even bloggers. You are blogging away, full of inspiration, motivation, and energy, then wham! Something happens in your personal or professional life or you get hit upside the head by some bloggy or social media incident and your confidence is sucked away. Self-doubt moves in, and it doesn’t move in pretty. […]

Blog Exercises: Editorial Calendar Check-in

If you have been with me since January on these blog exercises, it is time to check in with your editorial calendar again. If you are new, welcome, and take time to read the previous posts on the editorial calendar to help you catch up. Blog Exercises: The Editorial Calendar Blog Exercises: Blogging with the […]

Blog Exercises: Add Industry Events to Your Editorial Calendar

In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your industry to discover events, conferences, and news to add to the calendar. Whether you go or not, take time to research calendars and […]

Blog Exercises: Post-Op Care Content

I recently had some minor surgery and received an extensive list of post-operative care instructions. I was amazed at the in depth detail they went into, so I asked about it. The practitioner told me that they spent a year collecting all the questions people had about each surgery and treatment and created a paper […]

Writing for the Web Course Starts June 3, 1013

I will be teaching “Writing for the Web” at Clark College Corporate and Continuing Education in Vancouver, Washington, Tuesdays and Thursdays, June 3 – July 8, 2013. The class will be at the West Coast Bank Building in downtown Vancouver, Washington, just a few minutes from downtown Portland, Oregon. Writing on the web is now […]

Blog Exercises for February

We’ve completed the second month of Blog Exercises in February. Are you still with me? Here is the list. Blog Exercises: Taking a Risk With What You Blog About Blog Exercises: Honor the Past with Anniversaries and Birthdays Blog Exercises: Your Byline Blog Exercises: Comments and The Blog Bullies Blog Exercises: Backlinks Blog Exercises: Category […]

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