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The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Robin Williams Starts Our Conversation on Depression, Suicide, and Mental Health

The world is grieving the loss of one of our favorite comedic and dramatic geniuses, Robin Williams, and the conversation begins about mental illness, depression, and suicide. The Facts As We Know It: The news arrived about 3:30PM PST that the actor had died due to suspected suicide. CNN reported that according to the Marin […]

Speed Blogging Tips and Techniques

The following are the workshop notes for my popular workshop on “Speed Blogging.” The workshop is designed to teach how to take charge of your website and keep the content flowing with enthusiasm over the long term by learning the shortcuts, tips, and techniques to speed up the process of blogging, allowing your blog to […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Sale on Lorelle’s Book “Social Media for Crafters”

I’ve updated my popular ebook, “Social Media for Crafters,” and it’s on sale for the next week in honor of the Willamette Writers Conference in Portland, Oregon, and to celebrate the power of the written word. The book will be on sale for only $2.99 USD. I’ve not had a sale on my books since […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

Blog Exercises: Push Your Writing Forward

Blogging is about writing. Let’s not forget that. And now is the time to test your writing skills. The Tomorrow Project by The Society for Science and the Public is promoting contest for a science fiction story about the kind of future you want to live in when the future comes to call. They are […]

Blog Exercises: To Comment or Not to Comment

In the September 20, 2013, issue of the New York Times, an article caught my eye called “No Comments.” It is also available on Umano via mobile app or desktop for a listen. The article by Michael Erard discusses comments on the web, including a long look back at the history of interactivity on the […]

Blog Exercises: Current Events September

It’s time to blog the news and current events for September in our Blog Exercises. This month, I want you to dig deeper into the news, targeting your specific industry and niche. With several months of blogging the news once a month under your belt, you should have set up some good resources in your […]

Blog Exercises: Patterns in the Stats

As we proceed through this year of blogging tips and exercises, we’ll talk more about statistics and web analytics to help you check in with yourself that you are on the right track. Today’s blog exercise is to familiarize yourself with tracking your site’s stats, learning the key numbers and data to watch. I introduced […]

Blog Exercises: Before the Blog

While researching memes for one of these blog exercises, I discovered a fascinating meme called Before the Blog. Started by YA Litwit, and not updated by the author since 2011, it is a meme designed for writers inviting them to review and recommend books from their past, “books you’ve read and loved BEFORE you started […]

Blog Exercises: Making Drafts Work For You Not Against

During a year of teaching WordPress in college and at workshops and training events, I may help a minimum of 300 people set up WordPress.com sites annually. As they add content to their site, filling in all the blanks, they often publish content not quite ready for prime time, capped with a note-to-self to “fix […]

Blog Exercises: Self-Control and Distractions

During a recent WordPress Meetup in Portland, Oregon, I was on the panel of three WordPress experts answering questions from the audience on how to use WordPress. In response to one of the questions dealing with a recommendation that WordPress restrict what a user can and cannot do to protect themselves from doing something “stupid,” […]

Blog Exercises: What’s the View Through Your Binoculars

One of my favorite things is a framed picture by Matt Mullenweg of an old set of mounted binoculars. The eye pieces are worn and the blue paint on the metal binoculars looks like it’s not the first coat of paint it has seen. It’s wonderful, and I find new meaning in it every time […]

Blog Exercises: How to Respond to a Copyright Violation

While I know that you would never violate anyone’s copyright and publish other people’s content without proper citation or permission, there are hundreds of thousands who think that if it is on the web, it’s free to use and abuse. Accusations of copyright violations are big deals. Some top journalists, writers, photographers, musicians, software developers, […]

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