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Blog Exercises: You Shouldn’t Have Started with a Question If You Didn’t Want it Answered

In the movie, Big Fish, the son tries to describe to his father how little he knows him. Will Bloom: You know about icebergs, dad? Senior Ed Bloom: Do I? I saw an iceberg once. They were hauling it down to Texas for drinking water. They didn’t count on there being an elephant frozen inside. […]

Blog Exercises: When Your Site Design Owns You

Yesterday a long-time client called me up in tears saying, “I can’t do this any more. My site design owns me, I don’t own it. It’s too confusing. It’s too much work!” Several years ago, she’d chosen a Magazine-style WordPress Theme. The structure was based upon the standard magazine-style, sticky posts for the slider/carousel at […]

Blog Exercises: How to Respond to a Copyright Violation

While I know that you would never violate anyone’s copyright and publish other people’s content without proper citation or permission, there are hundreds of thousands who think that if it is on the web, it’s free to use and abuse. Accusations of copyright violations are big deals. Some top journalists, writers, photographers, musicians, software developers, […]

Blog Exercises: Are You a Victim of the Past?

Have you seen the fun video released to promote the then new television show, Portlandia on IFC, recently renewed for another year or two? It’s called “Dream of the 90s” and is part of your homework for this blog exercise. The story is that Jason went on a trip from Los Angles to Portland, Oregon, […]

WordPress Anniversary: Comment Spam Lessons

It’s hard to believe that I’ve learned much from comment spammers over the years. I’ve learned that they are among the most hated folks in the world, yet you have to respect them as well. As I look back on ten years of blogging with WordPress on this 10th Anniversary year, I realized that comment […]

Blog Exercises: Add Industry Events to Your Editorial Calendar

In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your industry to discover events, conferences, and news to add to the calendar. Whether you go or not, take time to research calendars and […]

Blog Exercises: Does Your Site Look Spammy?

Does your site look spammy? How would you know whether or not your site looks spammy? It’s time for a spam check. Web design is hard, especially if you aren’t an expert. Yet, in many ways you are an expert if you are a fan of the web. You’ve seen enough sites to know the […]

The Secret Recipe of Comment Spam Comments

Mr. Louis Vuitton just sent me a message in my blog comments I’d like to share with you. I share this touching message because it is highly educational when it comes to the art of spam comments, and serves to remind us of why we love having Akismet, the best comment spam fighter, on our […]

Blog Exercises: Check Your Site Title Tag

Do you know what the title of your site is? Not the name of your site or the title of your post, but the HTML <title> tag for your site buried in the source code. In HTML, every website is required to have the <title> tag in the <head> of the source code HTML structure. […]

Blog Exercises: Know Your Pageviews

In this Blog Exercise, it is time to learn some website jargon, specifically, what are all the web pages of your site called. I teach web publishing with WordPress and web design courses at two colleges, and I’m stunned that students don’t know at the lack of proper names for all the parts of a […]

Blog Exercises: How to Publish Code

I blog about the technical side of blogging, about WordPress, WordPress Plugins, WordPress Themes, HTML, CSS, web design – code. I often blog about code. And people ask me code questions. I’ve become an expert in writing code so it looks like code on web pages. The time may come, or you may have already […]

Blog Exercises: Polls and Surveys

Gathering data on the web is an important part of the business of the web. It’s your turn to start gathering. In today’s Blog Exercises, you will be creating a poll or survey. Polls and surveys can be placed in posts or in your sidebar, depending upon the technique you choose. If you are on […]

Blog Exercises: The Content Project Form

In these year-long Blog Exercises dealing with editorial or content calendars, we’re working on exploring all the dates you can add to your calendar, including adding seasonal post content and other date-sensitive blog posts and articles. In this exercise, we’re going to create a content project form. The goal of a content project form is […]

Blog Exercises: The Editorial Calendar

Throughout these Blog Exercises you will be building your own editorial calendar, a schedule for content. Consider these as blog planners and self-deadlines. There are many calendar types, traditional and electronic. I recommend starting simple by printing out a 12-18 month calendar, one month per page, right from a free template in your word processing […]

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