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Site Review

DISCOUNT: Lorelle is offering her popular site reviews for 50% off during 2015 as part of her WordPress School year-long project teaching the basics of WordPress. The discount code is found in the introduction materials. Lorelle VanFossen offers three levels of site reviews, specifically for WordPress sites. The prices are the starting prices for the […]

WordPress School

Are you ready to join Lorelle’s WordPress School? Let’s get going. Here is what you need to know. To participate, you need the following: A free WordPress.com site or other test site for experimentation Join and participate in the WordPress School Google+ Community Do the assignments and tasks associated with each lesson Comment on the […]

WordPress Publishing Checklist

The following is a brief summary of the workflow to publishing content in WordPress. Print this out to remind yourself of each step in the process. Consider this your checklist to review before publishing every post until you become accustomed to the process. This is your guide to the WordPress publishing process. This guideline is […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

WordPress For Writers

I will be speaking this year at several workshops and conferences on the subject of “WordPress for Writers.” The workshop covers the basic elements of WordPress content structure and organization, then adds the complexities of a site for writers and authors. This is one of a series of articles on WordPress for Writers and Authors. […]

Blog Exercises: Why We Dig

In the October issue of The Christian Science Monitor, I found this from John Yemma, Monitor Editor: Why we dig, and what we may find Sometimes a portal opens into the world of legend. A stone is rolled away from an Egyptian tomb revealing a 3,300 year old Pharaoh’s power and wealth. A Roman city […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: When You Assume…

One of the class projects for my WordPress college course involved the students working together on a single broken post to find all the errors in the content. Typically, this is a quick test of their basic coding skills, but this quarter’s students are not typical. They are exceptional. The goal was to identify and […]

Blog Exercises: Intentional Blogging

One of the things I work with in teaching writing for the web and blogging is to blog intentionally. I call it “content with intent.” Content with Intent From the very first of these Blog Exercises I’ve preached content with intent, blogging with every intention filled with purpose, goals, and incentive. Specifically self-incentive, a self-motivated […]

Blog Exercises: Ingredients of a Professional Site

Two questions on the same day triggered this blog exercise. I was asked by a student in my WordPress class recently what defined a “professional blog.” I told him it was one that met all the criteria for a well-designed, well-formed site that met web standards. This is a good definition, but lacked specifics. A […]

Blog Exercises: Make a List of Everything on Your Site

Today’s blog exercise will require a little time, magnifier, and a score card. Well, maybe not one of those items. I want you to grab a piece of paper and load up the front page of your site in a browser. Zoom in so you can really see it up close and personal. Start counting. […]

Blog Exercises: The Welcome Page

One of the many things I’d like to see gone on the web is the Welcome front page. Think about it this way. You invite friends over for a party. You greet everyone at the door with a full self-introduction, welcoming them to your place, instructing them on how to visit your home, telling them […]

Blog Exercises: Mashups

One of my favorite odd-ball mashups is the movie Moulin Rouge! Released in 2001, the movie features Nicole Kidman, Ewan McGregor, and an outstanding cast of top notch actors singing their way through a Bollywood-style production set in a 1899 France cabaret. There are few original songs in the film. Instead they used pop songs […]

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