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Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

Russia’s Bloggers Under Attack

If you haven’t been paying attention to one of the largest countries in the world is persecuting bloggers. I’ve written up a summary in the ClarkWP Magazine site produced by my Clark College WordPress students, “The New Blogger’s Law in Russia.” In December 2013, the Russian parliament passed a law to allow the blocking of […]

WordPress For Writers

I will be speaking this year at several workshops and conferences on the subject of “WordPress for Writers.” The workshop covers the basic elements of WordPress content structure and organization, then adds the complexities of a site for writers and authors. This is one of a series of articles on WordPress for Writers and Authors. […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: To Comment or Not to Comment

In the September 20, 2013, issue of the New York Times, an article caught my eye called “No Comments.” It is also available on Umano via mobile app or desktop for a listen. The article by Michael Erard discusses comments on the web, including a long look back at the history of interactivity on the […]

Blog Exercises: Before the Blog

While researching memes for one of these blog exercises, I discovered a fascinating meme called Before the Blog. Started by YA Litwit, and not updated by the author since 2011, it is a meme designed for writers inviting them to review and recommend books from their past, “books you’ve read and loved BEFORE you started […]

Blog Exercises: How to Respond to a Copyright Violation

While I know that you would never violate anyone’s copyright and publish other people’s content without proper citation or permission, there are hundreds of thousands who think that if it is on the web, it’s free to use and abuse. Accusations of copyright violations are big deals. Some top journalists, writers, photographers, musicians, software developers, […]

Nelson Mandela Tribute

In January 2011, Nelson Mandela became a trending topic on Twitter as false rumors of his death circulated the world. He was 92 at the time and this was one in a long string of stories shaking the world’s confidence in his survival. Today, at age 94, those rumors seem more prophetic as the world […]

Blog Exercises: What If You Knew You Could Not Fail

I helped a writer set up her first blog today, encouraging her to share her stories as part of the process moving towards becoming a published author. We talked about how a site will help her, not just with marketing, promotion, and community building, but also by rethinking how she writes, what she writes, and […]

Help Spread the Word – Writing for the Web Class

There is still room available in my Writing for the Web course at Clark College Corporate and Continuing Education in Vancouver, Washington, just across the river from Portland, Oregon. This professional development course runs from June 11 – 27, 2013 on Tuesdays and Thursdays from 9AM – Noon. The class size is limited so there […]

Blog Exercises: What Are You Missing?

Frogs redefine my thoughts about amphibians annually. As a child, spring was for tadpoles and summers were for frogs in the swamps, ponds, and ditches around my country ranch in the Pacific Northwest. Moving to Oregon’s Coastal Mountain range west of Portland, my winters are spent driving up the foothills like a crazy person, avoiding […]

Blog Exercises: Dissecting Post Categories

In a recent article, Noah Weiss shared his struggle to figure out categories and tags on his personal site. I know many of you following these Blog Exercises have also struggled to figure out your categories, so I thought Noah’s site would be a perfect example, He has gratefully given me permission to rip his […]

Blog Exercises: Site Policies and Bloggers Code of Ethics

It’s time to start working on all of your site policies, one by one. So far, we’ve touched on some of these in Blog Exercises: The Don’ts of Blogging, Blog Exercise: Taking a Risk With What You Blog About, Blog Exercises: Comments and The Blog Bullies, and Blog Exercises: Quoting and Blockquotes. The basic policies […]

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