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Blog Exercises: Start Here Guides

Training for educators using online learning management systems for high schools and college recommend creating a “Start Here” page to guide the student through the process. If the process is complicated, this makes sense. The question I wanted to know from trainers is why don’t they provide training upon entrance to the school so each […]

Blog Exercises: Editorial Calendar Check-in for September

It’s time to check in on your editorial calendar for September. This means not just checking in on the holidays and events for September but also for October, November, and December. For those living in the “Western Civilization” and tied to the Christian Calendar, as well as those tied to Jewish and Muslim calendars, we’re […]

Blog Exercises: The Secret Sauce

In “Letters to Laurali” on Laurali Star Diaries, author Larauli responded to her first “letter to the editor” on her site. The request was from a fellow blogger asking for help blogging. Blogging has changed her, she admits. Laurali has soared, stretching her wings with glory and radiating in the new connections she is building […]

Blog Exercises: When Your Site Design Owns You

Yesterday a long-time client called me up in tears saying, “I can’t do this any more. My site design owns me, I don’t own it. It’s too confusing. It’s too much work!” Several years ago, she’d chosen a Magazine-style WordPress Theme. The structure was based upon the standard magazine-style, sticky posts for the slider/carousel at […]

Blog Exercises: Site Goals

Early on in these Blog Exercises I asked you to clarify what you do and how you share your purpose on your site, what your target audience is, and review the why of why you blog and self-publish on the web. Hopefully you’ve had time over the past few months to digest those thoughts, evaluate […]

Blog Exercises: The Outsider

During a writer’s convention this weekend, someone familiar with my site and these Blog Exercises asked me why I was handing our all this information to help others blog better, use WordPress better, and migrate their site from personal to professional. I had a pat answer then, but today, I have another. …Assumptions like these […]

Blog Exercises: Making Drafts Work For You Not Against

During a year of teaching WordPress in college and at workshops and training events, I may help a minimum of 300 people set up WordPress.com sites annually. As they add content to their site, filling in all the blanks, they often publish content not quite ready for prime time, capped with a note-to-self to “fix […]

Blog Exercises: Self-Control and Distractions

During a recent WordPress Meetup in Portland, Oregon, I was on the panel of three WordPress experts answering questions from the audience on how to use WordPress. In response to one of the questions dealing with a recommendation that WordPress restrict what a user can and cannot do to protect themselves from doing something “stupid,” […]

Blog Exercises: Don’t Let Your Content Compete With Itself

I fear for what I’m about to say. Colored fonts are evil. I’m not talking about colored fonts in the website design, nor colored fonts in headings within your content. I’m talking about colorizing the words you are reading as you read, just because, and the because usually isn’t a good enough reason to make […]

Blog Exercises: Organize Your Content – The Sequel

In the previous blog exercise, “Blog Exercises: Organize Your Content,” you were to create a giant lists of all the posts you have published in a link list organized by topic. If you have been blogging for a while, that exercise may have taken some time and work. If you’ve been blogging a short time, […]

Blog Exercises: When to Hit Publish

In this ongoing series, Blog Exercises, you’ve been exploring your site stats to determine where your audience is coming from and why. Now is the time to explore the when. When do the majority of your site visitors arrive on your site? Is there a pattern? When is the Best Time and Day to Post […]

Blog Exercises: What Makes You Special?

A client greeted me with an over-enthusiastic hug yesterday. “I’m so glad to be working with you! You made me find myself again.” “Were you lost?” “You have no idea how lost I was.” I was confused. He lives in my neighborhood, walking distance from my front door. “Here.” He handed me a huge stack […]

Blog Exercises: How to Respond to a Copyright Violation

While I know that you would never violate anyone’s copyright and publish other people’s content without proper citation or permission, there are hundreds of thousands who think that if it is on the web, it’s free to use and abuse. Accusations of copyright violations are big deals. Some top journalists, writers, photographers, musicians, software developers, […]

Blog Exercises: Identify the Life Suckers

My friend, Terry Starbucker, is a blogger who specializes in motivating and inspiring others to live and work their passion. He’s also founder of SOBCon, the must-attend conference for online business people that takes this spirit to a higher level. In 2008, he published “Every Passion Has Its Destiny – An Olympic Inspiration” about Billy […]

Blog Exercises: What If You Knew You Could Not Fail

I helped a writer set up her first blog today, encouraging her to share her stories as part of the process moving towards becoming a published author. We talked about how a site will help her, not just with marketing, promotion, and community building, but also by rethinking how she writes, what she writes, and […]

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