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WordPress School: Paragraphs and Line Breaks

The previous assignment in Lorelle’s WordPress School covered the visual and text editors in WordPress. In this assignment, I’d like to focus on making paragraphs within both editors. A paragraph in HTML is a container holding contextual content, the written word. The HTML of a paragraph opens and closes with the paragraph tag. If we […]

WordPress School: Images

In the previous Lorelle’s WordPress School tutorial we covered preparing images for uploading to WordPress. Today’s lesson is on how to upload and embed the images in posts and Pages. As a reminder, the sequence and data required for uploading an image to WordPress is: Using the Media Uploader in a post or Page, the […]

WordPress School: Image Preparation

In the assignment for Lorelle’s WordPress School free online course today and over the weekend, you are to work on preparing images for uploading to WordPress. You will be adding a variety of images to your WordPress test site such as images to accompany your posts and Pages, portraits, images for galleries, design elements, sidebar […]

WordPress School: WordPress Resources

We’ve just started Lorelle’s WordPress School free online course and you are welcome to join at any time. It is a slow-moving, at-you-own-pace course to learn WordPress from the inside out. As you go through the course, you will need to find more help and resources on WordPress, and this is your starting list. Below […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Speed Blogging Tips and Techniques

The following are the workshop notes for my popular workshop on “Speed Blogging.” The workshop is designed to teach how to take charge of your website and keep the content flowing with enthusiasm over the long term by learning the shortcuts, tips, and techniques to speed up the process of blogging, allowing your blog to […]

Blog Exercises: A Link List Post to Dazzle Readers

In blog exercises on making lists and making your lists pretty, we worked on the links, understanding how they work and formatting your styles. In this blog exercise, I want to focus on the content within those links, the real reason people love those link lists. I’d like to cite my friends at Daily Blog […]

Blog Exercises: The Daily Social Meme

Did you know that there are specific memes for each day of the week in the blogosphere and social web? Today is your chance to play around with some of these themed days of the week in this blog exercise. A themed day, or meme, is a tradition of sorts. It involves publishing and sharing […]

Blog Exercises: July Summary

July is over. Seven months of Blog Exercises and you would think I’d be sick of these. Yet, I’ve got hundreds more. I fear my ability to fit it into one year. I might just have to keep going. The response has been amazing. I’ve looked at hundreds and hundreds of websites and given feedback […]

Blog Exercises: Are You Setting an Example for Others?

A milestone in personal rights seemed to have been achieved recently when US basketball player, Jason Collins declared publicly he was gay, hopefully setting an example for others that it is now “safe” to come out of the closet. The news in and around his announcement has me thinking about heroes, mentors, and risk-takers, those […]

Blog Exercises: List Your Resources

In “Blog Exercises: What Are Your Reference Articles” your blog exercise was to identify your reference articles from within your site and list them on a Page or in a post as a reference list. Today’s blog exercise is to identify and publish your resources beyond your site, the reference material and sources you count […]

Blog Exercises: Trackbacks

Trackbacks are like an invitation to a party. It is also like legitimate gossip. Trackbacks are notes telling you that someone is talking about you. Trackbacks are part of the important connections that form the true sense of the “web” on the Internet. WordPress and most modern publishing platforms generate trackbacks automatically. As common as […]

Writing for the Web Course

February 18 – March 25, you will find me teaching “Writing for the Web” for Clark College Corporate and Continuing Education on Mondays from 1:30-4:30PM in the West Coast Bank Building in downtown Vancouver, Washington, just across the river from Portland, Oregon. Come join me! This is the first class of its kind at the […]

Blog Exercises: Define Your Target Audience

The phrase “target audience” is an advertising and marketing phrase designed to help you aim your content at a specific group of people. Do you know your target audience? As a crafter, you may offer a wide range of craft ideas and projects, so your audience might be all crafters and do-it-yourself folks. If you […]

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