One of my favorite things is a framed picture by Matt Mullenweg of an old set of mounted binoculars. The eye pieces are worn and the blue paint on the metal binoculars looks like it’s not the first coat of paint it has seen. It’s wonderful, and I find new meaning in it every time as I look over my computer monitor at it hanging on the wall.
I often wonder what I would see if I could put my eyes up to those binoculars and look at the great beyond. A peaceful golden grassland rustling in the soft breeze, the song birds singing songs of joy and love. Maybe a glimpse of a lion taking down an antelope in the safaris of Africa. Dark storm clouds coming over the horizon, a threat that makes us turn away and run for protection. Some days I don’t see places, I see dreams. Wishes. I’m free to let my imagination pass through those lenses to see a new world of possibilities.
Clearly my perspective is influenced by my moods, but also by my character, my personality, the events and people that sculpted the definition of who I am and what I do, and my view on the world around me.
What Do You Do that Influences Your Work?
I’ve been reviewing a number of responses to one of the first Blog Exercises called “What Do You Do?,” the second step in these exercises to help you define what you do, specifically what you do on and with your blog.
The purpose of the exercise was two fold. First, able to quickly and professionally respond to the question “What do you do” at social and professional gatherings. The better you can concisely explain what you do with your blog, the more likely you are to engage the person’s interest and create a memorable connection.
Second, put it on your site. You can put it on your About Page, the bio that defines who you are, what you do, and why we should trust you on this site, your sidebar, footer, and author description, anywhere it is needed to help clarify your purpose and value to us, the reader.
In my Prove It! article series, I worked with several people to improve that statement on their sites with strong bios, author descriptions, and statements. For some it was easy to see what lens they used to view the world around them on their sites. For others, it was like looking through a vast fog.
One of the participants in this blog exercises series, Marion Winall, came to me frustrated because her view is unclear about what she does on her blog. She is and does many things and writes about many things, from relationships to historian to naturalist to storyteller.
Here is one attempt:
I have been thinking about exactly what to say here…what are my qualifications for being Me? I have been: Wife (several times over which will lend itself well to some very funny stories), Office Manager, Realtor, Property Manager, Civil Clerk, Mother, Historic Shopping Center Manager, Legal Assistant, Entrepreneur, The Boss, Married to the Boss while at the same time Working For The Boss, Perpetual Student and Last but certainly not the least of these is Mimi, our affectionate word for grandmother.
There is one thing that a reader wants from their blogger: focus. Focus and commitment. Focus to stay basically on topic, and commitment to stay focused and keep publishing as we want more, more, more!