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Search Results for: web business

Cooking Up a Story: NPR Explores Web Businesses

Today, National Public Radio (NPR) will feature a story on unusual businesses working on the web featuring Rebecca and Fred Gerendasy of Cooking Up a Story, a Portland, Oregon, area internet video production company. Their successful video blog, Cooking Up a Story and Cooking Up a Story YouTube Channel, produce a wide variety of film […]

What Businesses Should Know Before Building a Website

456 Berea Street’s “10 Things Businesses Should Know Before Building a Website” is extremely helpful when considering how to build a website for a business. It begins by understanding that most businesses don’t understand the web, and then is complicated by the fact that most web designers today don’t understand the web. It’s perfectly understandable […]

Best of the Web from Business Week

Business Week’s Best of the Web is on and they are looking for the best of the web in six different categories with dozens of subcategories, including Home Blogs, Work Blogs, Tool Box Blogs, and Blog Services. If you are catching this after they’ve counted up all the viewers’ scores, it still will be interesting […]

Research on the WordPress, Web Development, and Web Design Job Market

In 2012 and 2013, I did extensive research for the grant program to develop and rewrite the Web Developer degree program at Clark College. This research included an analysis of current and future job opportunities for students graduating with that degree with a solid understanding of WordPress. Now that the program has completed its first […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Blog Exercises: Statistics and Web Analytics

If you have been following these Blog Exercises for the past six months, your site should be rocking. I asked you early on to define what you do clearly as it helped to clarify your site purpose and goals and your reason for blogging. You were to define your specific audience, part of identifying like […]

Help Spread the Word – Writing for the Web Class

There is still room available in my Writing for the Web course at Clark College Corporate and Continuing Education in Vancouver, Washington, just across the river from Portland, Oregon. This professional development course runs from June 11 – 27, 2013 on Tuesdays and Thursdays from 9AM – Noon. The class size is limited so there […]

Writing for the Web Course Starts June 3, 1013

I will be teaching “Writing for the Web” at Clark College Corporate and Continuing Education in Vancouver, Washington, Tuesdays and Thursdays, June 3 – July 8, 2013. The class will be at the West Coast Bank Building in downtown Vancouver, Washington, just a few minutes from downtown Portland, Oregon. Writing on the web is now […]

Writing for the Web Course

February 18 – March 25, you will find me teaching “Writing for the Web” for Clark College Corporate and Continuing Education on Mondays from 1:30-4:30PM in the West Coast Bank Building in downtown Vancouver, Washington, just across the river from Portland, Oregon. Come join me! This is the first class of its kind at the […]

Business of Blogging: Purpose, Customers, and Content

Originally published in Blogger and Podcaster Magazine. I write for a variety of magazines and publications online and off. Blogger and Podcaster has graciously allowed me to republish my articles. When blogging began, many of us started blogging for fun. Blogging is fun. It’s a great way to express yourself, to meet and greet people, […]

WordPress Theme Panel at WebVisions 2012

Webvisions is in Portland, Oregon, May 16-18, 2012, and I’ll be there presenting “Crank WordPress to 11” featuring four top WordPress designers and developers showcasing how they have pushed WordPress beyond traditional limits and taking your questions about how they do it and if WordPress can take it. Friday, May 18, at 1:30PM, I’ll be […]

Help Needed with WebVisions WordPress Theme Developers Panel

Webvisions is in Portland, Oregon, May 16-18, 2012, and I’ll be there again this year leading an awesome panel of WordPress Theme designers and developers, and I need your help. For over eleven years, Webvisions has been the go to conference for exploring the future of design, content creation, user experience, and business strategies on […]

Prove It: What Makes You Trust a Website?

What makes you trust this site? What makes you trust me? What makes you trust any website you visit? What is it about the site that earns your trust? I’ve asked this question at most of the conferences and keynotes I’ve given over the past seven years: What makes you not trust a website? The […]