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Search Results for: small business

Should Your Small Business Have a Blog?

I recently asked if businesses should blog. Ashley Carr of the The itpr Group wrote in the IT Week Letter asking if blogs can benefit small companies. I liked what was said. There are two issues. Firstly, small businesses tend to have few marketing skills, little time but oodles of passion. So, if a small […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Cooking Up a Story: NPR Explores Web Businesses

Today, National Public Radio (NPR) will feature a story on unusual businesses working on the web featuring Rebecca and Fred Gerendasy of Cooking Up a Story, a Portland, Oregon, area internet video production company. Their successful video blog, Cooking Up a Story and Cooking Up a Story YouTube Channel, produce a wide variety of film […]

Blogging Resources: Business and Professional Resources and References for Bloggers and Writers

As part of my ongoing series on blog resources, so far I’ve covered Blogging Resources and Sources to Help You Blog, Blog Resources for English Language and Blog Writing, and Blog Resources: Researching the Research, Finding the Facts, and Seeking Supporting Evidence. Today, I’m offering the resources I use for business and professional sources of […]

Weekly Digest: Book Contests, Blogging Big and Small, and More

There have been a few contests that will be coming up soon featuring my book, “Blogging Tips – What bloggers won’t tell you about blogging”, as prizes, so stay tuned for announcements on these. I’m also going to be heading off for a three day vacation – a real non-working vacation – next week. Wish […]

Do Business Blogs Need Help Pages?

By Greg Balanko-Dickson I was wondering what might happen if a blog or website had a set of help pages? We expect help pages when using a software or web application. We see About pages and FAQ on blogs but how often do we see a set of “Help” pages on a business blog? Never? […]

Business Blogging: The Elephant in the Room is the Customer

Ben Yoskovitz of The Instigator Blog made a good point in The Elephant in the Room is You about how you, the customer, is the elephant in the room that business bloggers need to listen to and talk to. * You’re the person companies aren’t talking about enough. * You’re the person companies are scared […]

WordPress.com Blogs Now Offer More Than 35 Users Per Blog – For a Small Fee

WordPress.com offers unlimited users now on private blogs so you can turn your WordPress.com blog into your own blogging community. The free limit of 35 users will be enough for most people but if you’re building a private site that will have a large community or you’re a large organisation buying this upgrade is the […]

Pajama Market – Interviewing One Business Blog at a Time

It is the goal of The Pajama Market, Small Business Blog of the Day, to review small business blogs. Not just any blog, but a blogs that sell products or services. To qualify for inclusion: Five days a week, I write about a small business that is blogging. I do this as a resource for […]

Corporate Bloggers Blogging for Business

The issue of corporate bloggers is a sticky one. Businesses and people who work for business have every right to blog. Their blogging can stick to the company line or not, but company blogs are usually “controlled” by the company. If the blogger can sound off against their company, they usually do so with the […]

Blog Exercises: Which Stats Matter

In this ongoing series called Blog Exercises, let’s explore the stats that matter, the ones you should be paying attention to on your site and off. On your site, you should be paying attention to: Most Popular Posts: Are your most popular posts related by topic? If so, there is clearly a driving interest in […]

What I Wish Hillary Clinton Would Say Tonight

I’ve been asked repeatedly to make my views on the US 2016 Election public, even though it goes against all this site stands for, an unbiased educational site to support WordPress users and bloggers. In light of current events, and the impact the web has had on those events, the time has come for my […]

WordPress and Blogging Community Course in Forest Grove, Oregon

Attention all on the west side of Portland and around the Portland Metro area. Beginning February 18 through April 8, 2015, I’m honored to be teaching an 8-week community WordPress and blogging class in Forest Grove, Oregon, on Wednesdays from 6:30-9PM at the Forest Grove Senior Center. I rarely present community-based WordPress courses in the […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Blog Exercises: Site Models

In “WordPress Site Models” I describe the three main formats for a site layout. They are static, blog, and hybrid. Each site model works for a variety of content and presentation of that content, though some work better for specific types of sites. A static site model, even in WordPress, uses Pages and not posts […]