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Lorelle’s Family History Blog Featured in the Everett Herald Newspaper

I was recently honored with an article about my Family History Blog in the Everett Herald newspaper serving Everett, Snohomish County, Washington. The article, “Blogger digs into her roots: Snohomish County native works to uncover her family’s history,” quickly describes some of my family’s history related to the Snohomish County area on the Knapp and […]

WordPress School: Blockquotes

No matter what you do on the web, you will quote or cite someone, some place, or something. In today’s assignment and tutorial in Lorelle’s WordPress School free online course, I’m going to teach you how to quote and cite in WordPress, and save yourself from a copyright violation. By publishing content on your site, […]

Legal

Table of Contents What are they saying about Lorelle VanFossen and Lorelle on WordPress Who is Lorelle? Feeds and Subscriptions Claims to Fame Legal Policies Copyright and Translation Policies Comment Policy Guest blogging and contributions Advertising, Marketing, and Reviews Disclosure Privacy Web Accessibility Liability The following are the policies, licenses, and legal issues associated with […]

WordPress School: Site Master Plan

Setting goals is the first step in turning the invisible into the visible. Tony Robbins A website is an intangible, a virtual nothing in which we create something tangible to human perception. When it boils right down to it, Matt Mullenweg and Mike Little created nothing with WordPress. WordPress isn’t a physical object you can […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Speed Blogging Tips and Techniques

The following are the workshop notes for my popular workshop on “Speed Blogging.” The workshop is designed to teach how to take charge of your website and keep the content flowing with enthusiasm over the long term by learning the shortcuts, tips, and techniques to speed up the process of blogging, allowing your blog to […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

It’s About Access

If you have a few minutes today, watch this. Oh, watch it anyway. And share it. It won a Webby, the equivalent of the Oscar for the web world. And I have to admit that at the end, I cried. Seriously. Like those in the satirical episode, I don’t live in the wildest woolliest of […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

Blog Exercises: To Comment or Not to Comment

In the September 20, 2013, issue of the New York Times, an article caught my eye called “No Comments.” It is also available on Umano via mobile app or desktop for a listen. The article by Michael Erard discusses comments on the web, including a long look back at the history of interactivity on the […]

Blog Exercises: 5,127 Tries

In his native UK, Sir James Dyson is known as much for his quirky looking, superior-functioning vacuum cleaners as for his long embattled path to commercial success. He gave Brits their first bagless vacuum in 1993 after 13 tough years tinkering in the tool shed. He slogged through 5,127 prototypes, a couple of lawsuits and […]

Blog Exercises: What Makes You Special?

A client greeted me with an over-enthusiastic hug yesterday. “I’m so glad to be working with you! You made me find myself again.” “Were you lost?” “You have no idea how lost I was.” I was confused. He lives in my neighborhood, walking distance from my front door. “Here.” He handed me a huge stack […]

Blog Exercises: How Does Your Blog Make You Money?

In an interview with Daniel Scocco of DailyBlogTips, he asked me how long a blogger should wait to monetize their blog. Ha! Forever! I do not think bloggers should monetize their blogs. I think that people who want to get into the business of blogging must make a business plan on how they will use […]

Blog Exercises: How Long Are Your Paragraphs?

How long are your paragraphs? Have you measured them lately? One of the telling differences between traditional writing and writing for the web is the length of the paragraph. Look at the example below. Which is easier to read? On the left, the paragraphs are huge, long blocks of text. On the right, the paragraphs […]

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