The Demographics of Who Clicks on Ads

In Who Clicks on Ads? And What Might This Mean? by Apophenia, there is an interesting discussion going on about ad-generated revenue on blogs and websites. Advertising is the bread and butter of the web, yet most of my friends claim that they never click on ads, typically using a peacock tone that signals their […]

WordPress Plugins for Images, Photographs, and Graphics

Photographs and graphic images are an integral part of our blogs today. We want to show people what our words often can’t. Besides, pictures are fun to look at. WordPress offers fairly simple image uploading and the automatic creation of thumbnails, but there are a lot more you can do with your images with WordPress […]

WordPress School: Image Preparation

In the assignment for Lorelle’s WordPress School free online course today and over the weekend, you are to work on preparing images for uploading to WordPress. You will be adding a variety of images to your WordPress test site such as images to accompany your posts and Pages, portraits, images for galleries, design elements, sidebar […]

WordPress School: Site Master Plan

Setting goals is the first step in turning the invisible into the visible. Tony Robbins A website is an intangible, a virtual nothing in which we create something tangible to human perception. When it boils right down to it, Matt Mullenweg and Mike Little created nothing with WordPress. WordPress isn’t a physical object you can […]

Presentation: Blog Your Passion

The following are the presentations notes for my workshop called “Blogging Your Passion” at Making it in Changing Times in 2015. In 2010 I was in Chicago for SOBCon, the Successful Online Business Conference, and I had an amazing encounter with a woman on the crowded downtown streets: …I was storming away from the last […]

WordPress School

Are you ready to join Lorelle’s WordPress School? Let’s get going. Here is what you need to know. To participate, you need the following: A free WordPress.com site or other test site for experimentation Join and participate in the WordPress School Google+ Community Do the assignments and tasks associated with each lesson Comment on the […]

WordPress Publishing Checklist

The following is a brief summary of the workflow to publishing content in WordPress. Print this out to remind yourself of each step in the process. Consider this your checklist to review before publishing every post until you become accustomed to the process. This is your guide to the WordPress publishing process. This guideline is […]

Bye-Bye Facebook: Changes in the World of Social Media

Copyblogger is saying good-bye to its Facebook page and account. According to Erika Napoletano, brought in by Brian Clark to clean up and reengerize their Facebook page: See, Copyblogger’s main focus is serving its audience. And if that audience wasn’t engaging on Facebook, then there was no real reason for us to pour energy into […]

Research on the WordPress, Web Development, and Web Design Job Market

In 2012 and 2013, I did extensive research for the grant program to develop and rewrite the Web Developer degree program at Clark College. This research included an analysis of current and future job opportunities for students graduating with that degree with a solid understanding of WordPress. Now that the program has completed its first […]

What is Your Favorite Article on Lorelle on WordPress?

I’ve been asked to put together a best-of collection of Lorelle on WordPress articles in an ebook. Do you have a favorite? I’m looking for articles that you’ve bookmarked and returned back to over the years to help you with WordPress and blogging, or articles that helped you understand and embrace a WordPress or blogging […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

WordPress For Writers

I will be speaking this year at several workshops and conferences on the subject of “WordPress for Writers.” The workshop covers the basic elements of WordPress content structure and organization, then adds the complexities of a site for writers and authors. This is one of a series of articles on WordPress for Writers and Authors. […]

Blog Exercises: I Don’t Trust That Site

I recommended an article to a student and they said they didn’t trust that site, thus shed doubt on my personal integrity. I asked why. “Because it’s on Blogspot.” Wow. I have to say that wasn’t the answer I expected. I didn’t expect someone, not web savvy in the least, would associate a blogger on […]

Blog Exercises: Push Your Writing Forward

Blogging is about writing. Let’s not forget that. And now is the time to test your writing skills. The Tomorrow Project by The Society for Science and the Public is promoting contest for a science fiction story about the kind of future you want to live in when the future comes to call. They are […]