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Defining Abbreviations, Acronyms and Definitions in Your Blog

Reading across a load of technical writing, I see AJAX and I suddenly think to myself, “What does that really stand for?” Luckily, the website or blog administrator knew that there would come a time when I would ask myself that question and anticipated it. In the post they highlighted AJAX so I could hover […]

WordPress School: Terms – WordPress

Throughout Lorelle’s WordPress School this year, I will be teaching you the words, jargon, and names of things, including their nick names. We’ll start with the word “WordPress.” WordPress WordPress is an Open Source web publishing, content management system platform. That’s a mouthful. Let’s break it down. Open Source Open Source is software for which […]

Presentation: Blog Your Passion

The following are the presentations notes for my workshop called “Blogging Your Passion” at Making it in Changing Times in 2015. In 2010 I was in Chicago for SOBCon, the Successful Online Business Conference, and I had an amazing encounter with a woman on the crowded downtown streets: …I was storming away from the last […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: Ingredients of a Professional Site

Two questions on the same day triggered this blog exercise. I was asked by a student in my WordPress class recently what defined a “professional blog.” I told him it was one that met all the criteria for a well-designed, well-formed site that met web standards. This is a good definition, but lacked specifics. A […]

Blog Exercises: Trending

In social media, trending are topics attracting the attention of most of the people in that moment. Unfortunately, trending topics are self-feeding. If something ends up top of the trending list, it becomes an accident alongside the highway. Everyone wants to slow down and take a look. Walking by a student glued to their computer, […]

Blog Exercises: September Random Editing Day

It is September and the number is now up to 9 posts to edit on our monthly Random Editing Day exercises. Each month in the Blog Exercises series, I challenge you to edit random published posts on your blog, adding one for every month of the year. This month is nine posts. You can do […]

Blog Exercises: The Daily Social Meme

Did you know that there are specific memes for each day of the week in the blogosphere and social web? Today is your chance to play around with some of these themed days of the week in this blog exercise. A themed day, or meme, is a tradition of sorts. It involves publishing and sharing […]

Blog Exercises: The Art of List Making

Today’s blog exercise is part two on how to make a list. In “Weekly Link Roundups” and “Making Lists” blog exercises I covered some basics of how to make a list. This blog exercise will take these exercises further to help you create interesting lists in your blog posts that pull the reader through your […]

Blog Exercises: Site Goals

Early on in these Blog Exercises I asked you to clarify what you do and how you share your purpose on your site, what your target audience is, and review the why of why you blog and self-publish on the web. Hopefully you’ve had time over the past few months to digest those thoughts, evaluate […]

Blog Exercises: Define Freedom

In an NPR Radio news story, people submitted their definitions of freedom as related to the recent overthrow or change of government or whatever you wish to call it in Egypt. Two of the definitions caught my attention. Freedom is when you can do whatever you want. Freedom is when you cannot do whatever you […]

Blog Exercises: What’s the View Through Your Binoculars

One of my favorite things is a framed picture by Matt Mullenweg of an old set of mounted binoculars. The eye pieces are worn and the blue paint on the metal binoculars looks like it’s not the first coat of paint it has seen. It’s wonderful, and I find new meaning in it every time […]

Blog Exercises: Share Your Fear

When was the last time you blogged your fears? Well, not all of them but one of them? In 2006, popular tech blogger Robert Scoble changed directions and blogged about his mother in critical condition in the hospital. This is one of those times when I’m not sure what to write. The size of my […]

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