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Blog Exercises: Which Stats Matter

In this ongoing series called Blog Exercises, let’s explore the stats that matter, the ones you should be paying attention to on your site and off. On your site, you should be paying attention to: Most Popular Posts: Are your most popular posts related by topic? If so, there is clearly a driving interest in […]

Blog Exercises: Ingredients of a Well-Designed Site

I was asked by a student in my WordPress class recently what defined a “professional blog,” one that met all the criteria for a well-designed, well-formed site that met web standards. What a marvelous question! We brainstormed all the elements that make up a web standard site, and mixed in personal preferences of the students […]

Blogging Tools: Jing Screen Capture and Video

One of my favorite blogging tools – okay, tool I use for teaching, writing, and research – is Jing by Techsmith. It’s a must-have tool for bloggers and blogging. Jing is free. It allows capturing still images (screenshots), basic video, and animation, and allows you to share them on the web or save them to […]

Blog Exercises: Define Your Community

In this Blog Exercise, it is time to start building a community around your blog. If you have one, it’s time to re-evaluate it to ensure you keep it. We will start with defining your community. Your blog topic should give you a clear indication about demographics of your online community, but it might not […]

Presentation: Blog Your Passion

The following are the presentations notes for my workshop called “Blogging Your Passion” at Making it in Changing Times in 2015. In 2010 I was in Chicago for SOBCon, the Successful Online Business Conference, and I had an amazing encounter with a woman on the crowded downtown streets: …I was storming away from the last […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Blog Exercises: I Don’t Trust That Site

I recommended an article to a student and they said they didn’t trust that site, thus shed doubt on my personal integrity. I asked why. “Because it’s on Blogspot.” Wow. I have to say that wasn’t the answer I expected. I didn’t expect someone, not web savvy in the least, would associate a blogger on […]

Blog Exercises: Push Your Writing Forward

Blogging is about writing. Let’s not forget that. And now is the time to test your writing skills. The Tomorrow Project by The Society for Science and the Public is promoting contest for a science fiction story about the kind of future you want to live in when the future comes to call. They are […]

Blog Exercises: Choose an Appropriate Gravatar for Your Readers

All WordPress sites have Gravatars integrated into the core. Gravatars are Globally Recognized Avatars, images that represent you in blog posts comments, featured author images (integrated with Gravatars), author images, BuddyPress, and other Gravatar-enabled features. Near the beginning of this year of blog exercises, you were asked to add or update your Gravatar to represent […]

Blog Exercises: Current Events September

It’s time to blog the news and current events for September in our Blog Exercises. This month, I want you to dig deeper into the news, targeting your specific industry and niche. With several months of blogging the news once a month under your belt, you should have set up some good resources in your […]

Blog Exercises: Mashups

One of my favorite odd-ball mashups is the movie Moulin Rouge! Released in 2001, the movie features Nicole Kidman, Ewan McGregor, and an outstanding cast of top notch actors singing their way through a Bollywood-style production set in a 1899 France cabaret. There are few original songs in the film. Instead they used pop songs […]

Blog Exercises: The Secret Sauce

In “Letters to Laurali” on Laurali Star Diaries, author Larauli responded to her first “letter to the editor” on her site. The request was from a fellow blogger asking for help blogging. Blogging has changed her, she admits. Laurali has soared, stretching her wings with glory and radiating in the new connections she is building […]

Blog Exercises: Patterns in the Stats

As we proceed through this year of blogging tips and exercises, we’ll talk more about statistics and web analytics to help you check in with yourself that you are on the right track. Today’s blog exercise is to familiarize yourself with tracking your site’s stats, learning the key numbers and data to watch. I introduced […]

Blog Exercises: The Daily Social Meme

Did you know that there are specific memes for each day of the week in the blogosphere and social web? Today is your chance to play around with some of these themed days of the week in this blog exercise. A themed day, or meme, is a tradition of sorts. It involves publishing and sharing […]