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Blog Exercises: Add Industry Events to Your Editorial Calendar

Blog Exercises on Lorelle on WordPress.In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your industry to discover events, conferences, and news to add to the calendar.

Whether you go or not, take time to research calendars and schedules for activities, meetings, events, and conferences associated with your blogging topic(s).

If you go to such events, blog about them in anticipation of the date, possibly live blog or tweet the event, and then follow-up with a summary of the event. Add these to your calendar.

If you don’t go, promote them for others who may be interested in going. Join the groups or follow them so you can report on the news and resources they make available to members and the media.

I regularly promote WordCamps around the world, WordPress regional events, to help those living in those areas to attend and get to know and learn from fellow WordPress fans around them.

You can find WordCamps and WordPress Meetups at, along with many other group and association events and activities in your community. Start there to find industry events and groups.

If you blog about chocolate, did you know that the Fine Chocolate Industry Association meets two to three times annually, once on the west coast and once on the west, to honor chocolatiers and contributors to the fine chocolate industry? Moonstruck Chocolate Company, based in Portland, Oregon, only a few miles from me, has been honored repeatedly at these conferences and is rated as one of the 10 Best Chocolatiers in North America. Fascinating that a search for events in the chocolate industry brought me right back home!

Into tea? Seriously into tea? The Tea Association of the USA has it’s annual World Tea Expo in June this year in Las Vegas offering a variety of certified tea training and educational programs and networking opportunities.

If you are a parent blogger, BlogHer is the leading network for you in North America. They hold many conferences and offer news and resources especially to help the parent, mommy, and daddy blogger.

Just by digging into the calendars, my mind is spinning with blog post ideas. I hope yours is, too.

Here is a short list of some of the wide variety of calendars available to help you add these dates and find appropriate topics to write about on your editorial calendar.

Blog Exercise Task from Lorelle on WordPress.Your blog exercise today is to use the above resources or search for events calendars for your industry and blogging topics.

Use these to schedule events to attend, but also to inspire blog posts.

Blog about upcoming events. Cover the news and information related to those events. Add these to your editorial calendar to keep track of all the things going on in your industry.

Remember to include a hat tip link back to this post to create a trackback, or leave a properly formed link in the comments so participants can check out your blog exercise task.

To help you keep your editorial calendar up to date, here is a list of the schedule and calendar blog exercises to date.

You can find more Blog Exercises on . This is a year-long challenge to help you flex your blogging muscles.

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Copyright Lorelle VanFossen.


  1. Posted April 10, 2013 at 1:46 am | Permalink

    This is a great way to use the editorial calendar. I have a plugin on my site for it but didn’t find myself doing anything with it. I don’t plan posts ahead very often. But, there are always little events and dates for interesting things which I find too late to post for the current year. It would be great to have them pop up on a calendar this way.

    • Posted April 10, 2013 at 11:05 am | Permalink

      Excellent. So this helps you and your readers in the same industry. Let me know how it works for you.

6 Trackbacks/Pingbacks

  1. […] Blog Exercises: Add Industry Events to Your Editorial Calendar […]

  2. […] conferences and conventions are scheduled during the summer. Go through your lists to ensure you cover them and plan on attending as many as […]

  3. […] your editorial calendar to schedule posts during the year with attention to seasons, anniversaries, industry events, and monthly events and […]

  4. […] Blog Exercises: Add Industry Events to Your Editorial Calendar […]

  5. […] Blog Exercises: Add Industry Events to Your Editorial Calendar […]

  6. […] exercises to help you fill your calendar such as weather posts, monthly current event posts, industry event announcements and news, seasonal activities and topics, anniversaries and birthdays, holidays and memorials, and […]

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