These are the first questions you usually hear upon meeting someone after the words, “How are you?”
What do you do?
In this Blog Exercise let’s change this to “What do you do on your blog?” On your blog, with your blog, whichever works for you.
Do you know? What do you do with your blog or on your blog?
No one “just blogs.” We do something with our sites. We have goals, purposes, focuses, reasons for being on our blogs. What do you do on your blog?
In my workshops on blogging, social media, and web writing, I have participants go through a form similar to the form in Blog Exercise: Category Brainstorming. This narrows their focus and purpose and provides words they can use to create their blog’s mission statement and About Page information.
It also serves to give you the words you may use to define what you do on your blog. I call this the “Ten Words or Less” part of the project.
Using the categories created through the form, create a sentence that explains what you do on your blog in 10 words or less.
You are not restricted to 10 words. It is an incentive to edit and reduce your introduction to a concise and easy-to-remember sentence.
Memorize the sentence. Say it over and over again until you can say it at the literal drop of a hat. Stumble over words or phrases, they probably aren’t the right words. Edit them until it spills out of your mouth with ease.
Post your 10 words or less introduction describing what you do on your blog in the comments, or blog it and include a hat tip link to this post to generate a trackback.
If it really sums up perfectly what you do on your blog, publish it on your About Page, telling the world what you do on this blog in one sentence.