I love finding blogger niches and was delighted with Chrispitality’s Round-up of Hotel Industry Blogs.
There is no doubt that the hotel industry is catching on to the fact that consumer-generated content is finding a voice in online media. As such more hotel brands will develop blogging strategies to touch customers on a more intimate level than the ubiquitous corporate hotel brand website.
With Web 2.0 tactics such as corporate or employee blogs, social networking, video sharing and “adver-tainment” starting to shift the nature of the way we connect with consumers, we are in fact moving into a new realm of hospitality marketing. With these tactics comes an ability to focus more on conversations and sharing with customers, rather than delivering one-way sales messages from brand to consumer.
The article goes on to highlight blogs dedicated to the hotel industry, which cover hotel consumers, the hotel industry, and specific hotels and regions where the hotel resides.
A few highlights include:
- HotelChatter with international hotel stories and industry news and tips.
- Living With Legends: Hotel Chelsea Blog edited by Chelsa Hotel guests with stories about the hotel and its famous guests.
- Front Desk Blog by Lodging Hospitality magazine, an American magazine for hotel developers and operators.
- The Hawthorne Hotel Blog of Salem, Massachusetts, covers local hotel information and news of the area for customers and the region.
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Site Search Tags: hotels, hotel blogs, hotelosphere, hotel industry, hotel industry blogs, corporate blogs, corporate bloggers, business blogs, business blogging
Copyright Lorelle VanFossen, member of the 9Rules Network
3 Comments
Lorelle, this is Chris here from Chrispitality.com. Glad you stopped by my little piece of the hotelosphere. Your blog is really terrific….and the posts you’ve linked to in this article are really useful for me.
My next blog post will be to thank my fellow bloggers, but I’ll start with you Lorelle…thanks!
wow your article should small bisinesses have a blog was very helpful i am currently struggling with a small biz and my marketing opportunites are limited and was just about to get sucked up into blooging as one of the marketig tools. i and glad i came accross it before to much time wasd spent
Hello Lorelle: Hotel Industry and travel industry blogosphere are larger everyday! Thanks for noticing this Lorelle!