Darren Rowse of ProBlogger has started a series called “Adding a Personal Touch to Your Blog”, a great perspective on “personalizing” your blog.
I can hardly believe that I’m encouraging bloggers to be more emotional in their blogging (blogging is a medium that is sometimes accused of being too emotionally based) but I think quite a few entrepreneurial blogs could add a new dimension to their blogging if they injected a little feeling into what can be terribly dry and one dimensional posts.
I’m not saying you need to rant in every post – but to allow readers to see what you feel (and not just think) about the things you post on and join you in that can have a powerful impact upon readership.
If something excites you – let your post convey that, if you’re angry – express it, if you’re confused, hurt, freaked out, passionate etc finding an appropriate way to show it can actually add a lot to your blogging.
It’s vitally important that we help our readers know about us, if not on a personal level but on a “personable” level. It develops trust and empathy when we share some of the whys behind the stories. When our readers feel like they know us, they tend to return more often and find more enjoyment in what they read.
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- Ripping the Blogging Mask Off to Find a Real Person
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- Fortune Cookie Blogging
- Because Ignoring Reality Is The Next Best Thing To Changing It
- When Blogging is Threatened: Losing a Finger
- Blogging Rants: Tangential Blogging Can Lose Readers
- Too Much To Write About
- Blogging is Hard Work
- Define Blogging Success
- Have Your Favorite Bloggers and Blogs Run Out of Steam
- When the Burden of Support is Too Great
- Traffic Trolls – Creating Controversy to Increase Blog Traffic
- Are You Prepared to Prove Your Life?
- Multiple Bloggers – How Many Bloggers Does it Take To Screw in a Light Bulb? One or More?
- Blogs That Stand Out
- Blogging Yourself Into a Job: Is Your Blog Your Resume?
- Lorelle is the Author of Lorelle on WordPress
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Copyright Lorelle VanFossen, member of the 9Rules Network