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The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Speed Blogging Tips and Techniques

The following are the workshop notes for my popular workshop on “Speed Blogging.” The workshop is designed to teach how to take charge of your website and keep the content flowing with enthusiasm over the long term by learning the shortcuts, tips, and techniques to speed up the process of blogging, allowing your blog to […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

WordPress Workshop for Writers in Salem, Oregon

Are you a writer? Author? Thinking about it? Live in the Salem, Oregon, or nearby areas? I’ll be leading a workshop in Salem, Oregon, specifically designed for writers and authors using WordPress. The event is part of the great work the Salem Chapter of the Willamette Writer’s Group, a regional group of writers and authors […]

Blog Exercises: Where You Came From

Inspired by these blog exercises, Janet Williams of Janet’s Notebook has been taking her readers on a journey back through time and space, exploring her family’s Chinese heritage from her little corner of the south of England. Her “Letters from China” have evolved from a few posts to an entire series, and eventually, I hope, […]

Blog Exercises: Why Oh Why Ask Why?

Why? Why ask why? Because it is there. Why is probably the first question out of many children’s mouths. Why does it do that? Why do you do that? Why is it that color? Why does it make that noise? Why, oh, why, oh, why? Why say why? Because it is there. We want to […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: When You Assume…

One of the class projects for my WordPress college course involved the students working together on a single broken post to find all the errors in the content. Typically, this is a quick test of their basic coding skills, but this quarter’s students are not typical. They are exceptional. The goal was to identify and […]

Blog Exercises: Thinking About Next Year’s Plans

In “Blog Exercises: Intentional Blogging” I encouraged you to review the first exercises in this blog exercise series, putting emphasis on the intentions behind your blogging. I’d like to check in on your editorial calendar today. In “Blog Exercises: The Editorial Calendar” I discussed the importance of adhering to a schedule with your blogging, planning […]

Blog Exercises: Intentional Blogging

One of the things I work with in teaching writing for the web and blogging is to blog intentionally. I call it “content with intent.” Content with Intent From the very first of these Blog Exercises I’ve preached content with intent, blogging with every intention filled with purpose, goals, and incentive. Specifically self-incentive, a self-motivated […]

Blog Exercises: Bye Bye to Dumb Drafts

Demian Farnworth of Copyblogger wrote a brilliant article, “5 1/2 Reasons You Should Kill a Draft Blog Post. It’s today’s blog exercise. In summary, Demian’s tips are: The idea sounds bad to you days later. It’s likely to create controversy you don’t want. It looks like something you wrote last year. It looks like stolen […]

Blog Exercises: A Link List Post to Dazzle Readers

In blog exercises on making lists and making your lists pretty, we worked on the links, understanding how they work and formatting your styles. In this blog exercise, I want to focus on the content within those links, the real reason people love those link lists. I’d like to cite my friends at Daily Blog […]

Blog Exercises: Current Events September

It’s time to blog the news and current events for September in our Blog Exercises. This month, I want you to dig deeper into the news, targeting your specific industry and niche. With several months of blogging the news once a month under your belt, you should have set up some good resources in your […]

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