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Blog Exercises: To Comment or Not to Comment

In the September 20, 2013, issue of the New York Times, an article caught my eye called “No Comments.” It is also available on Umano via mobile app or desktop for a listen. The article by Michael Erard discusses comments on the web, including a long look back at the history of interactivity on the […]

Blog Exercises: You Shouldn’t Have Started with a Question If You Didn’t Want it Answered

In the movie, Big Fish, the son tries to describe to his father how little he knows him. Will Bloom: You know about icebergs, dad? Senior Ed Bloom: Do I? I saw an iceberg once. They were hauling it down to Texas for drinking water. They didn’t count on there being an elephant frozen inside. […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]

Blog Bashing: Beware Complacency

In “5 Ways to Rid Complacency From Your Blog” on Daily Blog Tips, Bob Bessette writes about how to mix things up in the new year on your blog: If you’ve owned a blog for a while there’s a good chance that complacency may have already set in. Dictionary.com defines complacency as “a feeling of […]

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