Classes and Workshops

The following are classes and workshops offered by Lorelle VanFossen. Writing for the Web June 3 – July 8, 2013 Clark College Corporate and Continuing Education Tuesdays and Thursdays from 9am – noon in the West Coast Bank Building in downtown Vancouver, Washington, just across the river from Portland, Oregon. USD $179 This writing class […]

Writing for the Web Course

February 18 – March 25, you will find me teaching “Writing for the Web” for Clark College Corporate and Continuing Education on Mondays from 1:30-4:30PM in the West Coast Bank Building in downtown Vancouver, Washington, just across the river from Portland, Oregon. Come join me! This is the first class of its kind at the […]

Blog Exercises: Polls and Surveys

Gathering data on the web is an important part of the business of the web. It’s your turn to start gathering. In today’s Blog Exercises, you will be creating a poll or survey. Polls and surveys can be placed in posts or in your sidebar, depending upon the technique you choose. If you are on […]

Blog Exercises: The Content Project Form

In these year-long Blog Exercises dealing with editorial or content calendars, we’re working on exploring all the dates you can add to your calendar, including adding seasonal post content and other date-sensitive blog posts and articles. In this exercise, we’re going to create a content project form. The goal of a content project form is […]

Blog Exercises: What is the Name of Your Site?

What is the name of your site? In WordPress, every site has a title and a tagline or subtitle. What is yours? Choosing a name for your site can be a challenge and your next Blog Exercise in this year-long series of exercises to help you improve your blog. Sometimes choosing a name for your […]

Exploring the Alignment of the Planets in the Night Sky

In anticipation of the planets alignment, I went digging for some cool Android apps to see the stars, and some awesome astronomy blogs to keep myself updated. Let’s start with the awesome astronomy bloggers. Blogging the Stars When I think about those blogging the stars, I don’t think Perez Hilton. I think about those truly […]

WordPress Featured in Wall Street Journal

Matt Mullenweg of Automattic, WordPress.com, the self-hosted version of WordPress, was featured today on the Wall Street Journal Business talking about the fact that WordPress now supports 14% of all websites in the world, approximately 1 in 6 globally. Matt talked about the future of WordPress and made these three points. WordPress as a CMS: […]

Banned, Blocked, and Censored Bloggers

According to the American Library Association, September 30 through October 6, 2012, is a salute to Banned Books week. Banned Books Week is an annual event celebrating the freedom to read. Typically held during the last week of September, it highlights the value of free and open access to information. Banned Books Week brings together […]

Expand Your Writing Abilities: Novel-in-a-Day Project

Last year, Literature and Latte, the creators of the powerful Scrivener writer’s program, shook the writing world with an innovative “Write a book in a day” project. They are doing it again this year. This form post for Novel-in-a-Day 2: The Revenge details the information. The event is Saturday, October 20, 2012, 2100 UK time, […]

What You Most Need to Know About WordPress

At the recent WordCamp Portland 2012, I was asked by several attendees to cover the basics of WordPress and we came up with What You Most Need to Know About WordPress. Here are the “notes” from that unconference presentation. The Difference Between Categories and Tags I hear this question at WordCamps, from readers, students, and […]

Business of Blogging: Purpose, Customers, and Content

Originally published in Blogger and Podcaster Magazine. I write for a variety of magazines and publications online and off. Blogger and Podcaster has graciously allowed me to republish my articles. When blogging began, many of us started blogging for fun. Blogging is fun. It’s a great way to express yourself, to meet and greet people, […]

Browser Wars: Internet Explorer Falls, Firefox Tables, and Chrome Soars

Preparing to teach the HTML Fundamentals class at Clark College in Vancouver, Washington, this summer, I did a quick bit of research on web browsers to check the current status of the browser marketplace. While not surprised, I was rather taken aback at the downfall of Internet Explorer and fast rise of Chrome. According to […]

7 Blogging Steps Even Veteran Bloggers Forget

Originally published in Blogger and Podcaster Magazine and updated. I write for a variety of online and offline magazines. They’ve graciously permit me to republish my articles. Participating in a recent multiple guest blogger event, I edited and review posts by many top bloggers before publishing. I was rather stunned to find that even veteran […]

WordPress 3.4 Green is Good to Go

WordPress 3.4 is out, named “Green” in honor of jazz guitarist and composer Grant Green. Green is a great nickname for this hot release of WordPress, bringing with it some excellent new features and improvements. As with all WordPress upgrades, it is recommended you backup your full WordPress site, database and all files, before upgrading. […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]