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Blog Exercises: How Much Does Your Blog Cost?

How much does your blog cost? It should be a simple question. Do you have an answer? The costs associated with a blog are the costs associated with any website. There is the cost of the domain name, if you choose to have a custom name. In general, it is about USD $15 a year, […]

Blog Exercises: Check Your Site Title Tag

Do you know what the title of your site is? Not the name of your site or the title of your post, but the HTML <title> tag for your site buried in the source code. In HTML, every website is required to have the <title> tag in the <head> of the source code HTML structure. […]

Blog Exercises: Know Your Pageviews

In this Blog Exercise, it is time to learn some website jargon, specifically, what are all the web pages of your site called. I teach web publishing with WordPress and web design courses at two colleges, and I’m stunned that students don’t know at the lack of proper names for all the parts of a […]

Blog Exercises: How Many Posts Can Your Audience Handle?

In “Blog Exercises: How Many Posts? the exercise asked you to consider how many posts you should publish within a specific time period on your site, such as by day, week, month, or year. The goal was to set self-deadlines and monitor how many posts you felt were appropriate to publish within that time period. […]

Blog Exercises: Where Are You?

After agreeing to take on a writing assignment regarding Oregon history, I happily settled down to do a little preliminary online research. Because some of the towns I needed to research were located in areas I was not completely familiar with, I was relying on their local websites to point me to what I needed […]

Blog Exercises: What is Your Posting Response Assessment?

A few years ago, the US Air Force created the Air Force Web Posting Response Assessment (PDF), a flow chart that takes their Public Affairs Agency and other agencies involved in web publishing and social media through a step-by-step evaluation of how to respond to comments and interactivity on social media sites. The steps flow […]

Blog Exercises: Clean Up Your Most Popular Posts

“It’s dated 2008. It must be useless.” This was the response to an article I tweeted out recently. Yes, the article was dated 2008. Did that mean it wasn’t a valid, timely, and invaluable resource? It was, but that’s not the point. Some people equate old with useless. With the aging population gaining the majority […]

Blog Exercises: Fix Images in Your Content

One of the most popular help requests on the WordPress forums is how to make the post text wrap around images. I wrote “Wrapping Text Around Images” in the WordPress Codex as a starting point many years ago. I explain it further in “How to Add Images in Your Post Content” on Lorelle Teaches, going […]

Blog Exercises: Taking a Risk With What You Blog About

In 2006, I spent three months thrashing, not sleeping at night, agonizing over what I had written and desired to publish. I knew it would be received with resistance at the least, revenge at the worst. I had already tested the waters and found out that the subject could get me in very hot water […]

Blog Exercises: What Are You Talking About?

“What ya talking about?” The first time a southerner from North Carolina hit me with that question, I was stopped in my tracks. I had to think. I was talking. In fact, I was saying something eloquent and intelligent. Something I needed the other person to understand. Clearly I wasn’t making my point. At the […]

Blog Exercises: Define Your Target Audience

The phrase “target audience” is an advertising and marketing phrase designed to help you aim your content at a specific group of people. Do you know your target audience? As a crafter, you may offer a wide range of craft ideas and projects, so your audience might be all crafters and do-it-yourself folks. If you […]

Blog Exercises: Check Your Dates

It’s 2013. Time to update your calendars and your blog dates. Sara Tetreault of Go Gingham asked me to cover updating copyright dates on your blog, so this Blog Exercise is dedicated to that and all the dates that need changing on your site now that we are into a new year. Most WordPress Themes […]

Blog Exercises: What Do You Do?

What do you do? These are the first questions you usually hear upon meeting someone after the words, “How are you?” What do you do? In this Blog Exercise let’s change this to “What do you do on your blog?” On your blog, with your blog, whichever works for you. Do you know? What do […]

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