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Blog Exercises: How Long Are Your Paragraphs?

How long are your paragraphs? Have you measured them lately? One of the telling differences between traditional writing and writing for the web is the length of the paragraph. Look at the example below. Which is easier to read? On the left, the paragraphs are huge, long blocks of text. On the right, the paragraphs […]

The Secret Recipe of Comment Spam Comments

Mr. Louis Vuitton just sent me a message in my blog comments I’d like to share with you. I share this touching message because it is highly educational when it comes to the art of spam comments, and serves to remind us of why we love having Akismet, the best comment spam fighter, on our […]

Blog Exercises: Make an Elephant Out of a Fly

G.I. Gurdjieff said, “We have made an elephant out of a fly.” A friend of mine and fellow college professor, Mark Smith, is a dedicated follower of George Gurdjieff, a Russian spiritual leader. He’s been sharing some of his teachings with me. This one caught my attention and immediately had to be added to these […]

WordPress Anniversary: WordPress and Evil

As I look back on the ten years of WordPress, there is a dark side to blogging. While many blamed WordPress for the evil, like guns, WordPress doesn’t cause evil, people cause evil. In fact, WordPress, Automattic, and the WordPress Community has fought longer and harder against the evil doers in the world than most […]

Blog Exercises: Polls and Surveys Follow-up

In Blog Exercises: Polls and Surveys I asked you to create a poll on your site asking for input from your readers. Today’s exercise is on creating a follow-up poll. In that exercise, I invited readers to respond to the question, “What publishing platform are you currently using?” The answers to that are typical, skewed […]

Introduction to WordPress Class at Clark College Continuing Education

I will be teaching another Introduction to WordPress course at Clark College Corporate and Continuing Education in Vancouver, Washington, starting Saturdays, April 27 through July 13, 2013. The class will be at the Columbia Tech Center in eastern Vancouver, just across the Columbia River off Interstate 205, just a few minutes from downtown Portland, Oregon. […]

Blog Exercises: Feed Readers

Without the feed reader, my blogging life would be seriously hard work. Feed, commonly misidentified as RSS, is the proper name for the contextual version of your site as distributed through various feed types such as RSS, Atom, XML, etc. They are basically your posts stripped of your website design, read like articles in a […]

Creating Footnotes in WordPress

Among the many techniques students and clients request in my WordPress and blogging workshops and classes1, requests for creating footnotes in WordPress are rare, but they do happen. There are very distinctive differences between traditional writing and web publishing styles.2 Footnotes have been replaced by links to cite a reference or resource to support the […]

Blog Exercises: Backlinks

Known as incoming links or referrer links, backlinks are links pointing from an external site to your site, directing their readers to you as a resource. Timethief of “one cool site blogging tips” describes backlinks as: Backlinks to your content are like votes for your blog. The more backlinks your blog receives the higher it […]

Happy Anniversary WordPress: The Beginnings

On August 16, 2005, Lorelle on WordPress became blog ID number 72 on the brand new WordPress.com. The first post was appropriately titled “Lorelle on WordPress” to introduce the site. Looking back, it’s amazing how true to form that I’ve kept the mission of this site all these years later as proposed in the first […]

Blog Exercises: Define Your Target Audience

The phrase “target audience” is an advertising and marketing phrase designed to help you aim your content at a specific group of people. Do you know your target audience? As a crafter, you may offer a wide range of craft ideas and projects, so your audience might be all crafters and do-it-yourself folks. If you […]

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