Blog Exercises: What is Your Posting Response Assessment?

A few years ago, the US Air Force created the Air Force Web Posting Response Assessment (PDF), a flow chart that takes their Public Affairs Agency and other agencies involved in web publishing and social media through a step-by-step evaluation of how to respond to comments and interactivity on social media sites. The steps flow […]

Blog Exercises: Trackbacks

Trackbacks are like an invitation to a party. It is also like legitimate gossip. Trackbacks are notes telling you that someone is talking about you. Trackbacks are part of the important connections that form the true sense of the “web” on the Internet. WordPress and most modern publishing platforms generate trackbacks automatically. As common as […]

Blog Exercises: Gravatars

This Blog Exercise will help you update your global recognition on WordPress and all Gravatar-enabled sites. I’m going to let TimeThief of one cool site, a site dedicated to all things WordPress blogging, tips, tools, and tutorials, explain Gravatars in her post, “Gravatars for Global Recognition.” Whether you blog under your real name or under […]

Blog Exercises: The Content Project Form

In these year-long Blog Exercises dealing with editorial or content calendars, we’re working on exploring all the dates you can add to your calendar, including adding seasonal post content and other date-sensitive blog posts and articles. In this exercise, we’re going to create a content project form. The goal of a content project form is […]

Blog Exercises: The Don’ts of Blogging

Did you know there is a Blogger’s Code of Conduct? It’s on Wikipedia. Initiated by Tim O’Reilly, it is as follows: Take responsibility not just for your own words, but for the comments you allow on your blog. Label your tolerance level for abusive comments. Consider eliminating anonymous comments. Don’t feed the trolls. Take the […]

Blog Exercises: What is the Name of Your Site?

What is the name of your site? In WordPress, every site has a title and a tagline or subtitle. What is yours? Choosing a name for your site can be a challenge and your next Blog Exercise in this year-long series of exercises to help you improve your blog. Sometimes choosing a name for your […]

A Day of Healing and Suffering at the Clackamas Mall

“I feel greedy.” We stood in the cold outside the Clackamas Mall, arms wrapped around each other, watching the crowd expand to release individuals and couples to step forward and place their candles on the memorial stage. The faces of the two deceased smiled over the mournful group gathered before them. The photographs were snapshots […]

Exploring the Alignment of the Planets in the Night Sky

In anticipation of the planets alignment, I went digging for some cool Android apps to see the stars, and some awesome astronomy blogs to keep myself updated. Let’s start with the awesome astronomy bloggers. Blogging the Stars When I think about those blogging the stars, I don’t think Perez Hilton. I think about those truly […]

Banned, Blocked, and Censored Bloggers

According to the American Library Association, September 30 through October 6, 2012, is a salute to Banned Books week. Banned Books Week is an annual event celebrating the freedom to read. Typically held during the last week of September, it highlights the value of free and open access to information. Banned Books Week brings together […]

DuckDuckGo: The Search Engine You Need to Meet

Recently, DuckDuckGo has been turning up in my referrers list. Curious about the name, and thinking it was a spam site, DuckDuckGo needed investigation. Seems I’ve been missing out on what could be the major competition to Google as a search engine. Here is a quick summary of what I learned about DuckDuckGo. It is […]

Blogrolls Gone in WordPress. How to Save Your Links.

For the past few months, rumors were flying that WordPress was going to remove the Links/Blogroll feature of WordPress. As of August 2012, it is now gone from many WordPress.com. MacManx, Happiness Engineer at WordPress.com, recently stated: The Links section was removed from the core WordPress.org software, which means that it will probably be removed […]

Evaluating What Makes a Shopping Cart Work Best

Before you check out your next WordPress shopping cart or ecommerce WordPress Plugin, you need to read this. In April 2011, Smashing Magazine published “Fundamental Guidelines Of E-Commerce Checkout Design” in their UX (User Experience) column exploring what they called the “harsh reality” of e-commerce websites. According to recent e-commerce studies, at least 59.8% of […]

What You Most Need to Know About WordPress

At the recent WordCamp Portland 2012, I was asked by several attendees to cover the basics of WordPress and we came up with What You Most Need to Know About WordPress. Here are the “notes” from that unconference presentation. The Difference Between Categories and Tags I hear this question at WordCamps, from readers, students, and […]

Business of Blogging: Purpose, Customers, and Content

Originally published in Blogger and Podcaster Magazine. I write for a variety of magazines and publications online and off. Blogger and Podcaster has graciously allowed me to republish my articles. When blogging began, many of us started blogging for fun. Blogging is fun. It’s a great way to express yourself, to meet and greet people, […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]