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The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Find, Search, Replace, and Delete in the WordPress Database

The following was originally published on WordCast and authored by Lorelle VanFossen. It is reprinted here as a reference guide. You’ve moved your WordPress installation from one server to another. You’ve changed domain names. You’ve moved images around on your server and now they don’t load. You’ve changed your WordPress installation and now images show […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

It’s About Access

If you have a few minutes today, watch this. Oh, watch it anyway. And share it. It won a Webby, the equivalent of the Oscar for the web world. And I have to admit that at the end, I cried. Seriously. Like those in the satirical episode, I don’t live in the wildest woolliest of […]

Russia’s Bloggers Under Attack

If you haven’t been paying attention to one of the largest countries in the world is persecuting bloggers. I’ve written up a summary in the ClarkWP Magazine site produced by my Clark College WordPress students, “The New Blogger’s Law in Russia.” In December 2013, the Russian parliament passed a law to allow the blocking of […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

WordPress For Writers

I will be speaking this year at several workshops and conferences on the subject of “WordPress for Writers.” The workshop covers the basic elements of WordPress content structure and organization, then adds the complexities of a site for writers and authors. This is one of a series of articles on WordPress for Writers and Authors. […]

Blog Exercises: How to Create a Blogger Identity

A rebroadcast of “How Much Does Your Name Matter?” from Freakonomics Radio looked at the impact of a name on society, perception, prejudice, and ability to succeed. Indeed, there is some evidence that a name can influence how a child performs in school and even her career opportunities. There’s also the fact that different groups […]

Blog Exercises: Why Oh Why Ask Why?

Why? Why ask why? Because it is there. Why is probably the first question out of many children’s mouths. Why does it do that? Why do you do that? Why is it that color? Why does it make that noise? Why, oh, why, oh, why? Why say why? Because it is there. We want to […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: When You Assume…

One of the class projects for my WordPress college course involved the students working together on a single broken post to find all the errors in the content. Typically, this is a quick test of their basic coding skills, but this quarter’s students are not typical. They are exceptional. The goal was to identify and […]

Annual Thanksgiving Orphan Party

You’re invited to the VanFossen Annual Thanksgiving Orphan Party Saturday, November 30, 2013 For many years we’ve gathered together anyone missing home, left out of Thanksgiving celebrations, or eager for more social during the Thanksgiving holiday weekend. You are invited to join the craziness. It starts around 2PM. We eat about 6PM, if things go […]

Blog Exercises: Expanding Your Social Web Connections

“I’m following you because you are a Doctor Who fan.” I was stunned at those words. Yes, I’m a Doctor Who fan. I’m a fan of science fiction in general, but this year is an exceptional one for Doctor Who fans. It’s the 50th Anniversary of the first episode, a legendary event in television history. […]

Blog Exercises: Taking Inventory on What Keeps You Blogging

The recent major desktop computer crash has left me reeling. I thought I had all my data backed up. For the most part, I did. What I didn’t have backed up was my programs. Getting back up to speed fast, I’ve had to prioritize the programs I had download and install. Yes, download. Who gets […]

Blog Exercises: Ingredients of a Professional Site

Two questions on the same day triggered this blog exercise. I was asked by a student in my WordPress class recently what defined a “professional blog.” I told him it was one that met all the criteria for a well-designed, well-formed site that met web standards. This is a good definition, but lacked specifics. A […]

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