Writing for the Web Course

February 18 – March 25, you will find me teaching “Writing for the Web” for Clark College Corporate and Continuing Education on Mondays from 1:30-4:30PM in the West Coast Bank Building in downtown Vancouver, Washington, just across the river from Portland, Oregon. Come join me! This is the first class of its kind at the […]

Blog Exercises: The Content Project Form

In these year-long Blog Exercises dealing with editorial or content calendars, we’re working on exploring all the dates you can add to your calendar, including adding seasonal post content and other date-sensitive blog posts and articles. In this exercise, we’re going to create a content project form. The goal of a content project form is […]

Blog Exercises: What Do You Do?

What do you do? These are the first questions you usually hear upon meeting someone after the words, “How are you?” What do you do? In this Blog Exercise let’s change this to “What do you do on your blog?” On your blog, with your blog, whichever works for you. Do you know? What do […]

Blog Exercises: New Year’s Resolution

Every year, Matt Mullenweg publishes his New Year’s resolutions. They’ve actually become quite famous as the founder of WordPress often announces goals associated with the free publishing platform, giving fans and developers a highlight of what’s coming. We’re waiting on his resolutions for 2013 as he usually publishes them on January 11, his birthday, but […]

Blog Exercises: What’s Your Site’s Tagline?

In Blog Exercises: What is the Name of Your Site?, the Blog Exercise explored whether or not your site title was still appropriate for your site. Today’s exercise examines your tagline, the subtitle of your site. Not all site designs or WordPress Themes display the tagline, but it is there under the hood. Search engines […]

Blog Exercises: What is the Name of Your Site?

What is the name of your site? In WordPress, every site has a title and a tagline or subtitle. What is yours? Choosing a name for your site can be a challenge and your next Blog Exercise in this year-long series of exercises to help you improve your blog. Sometimes choosing a name for your […]

Happy Holidays and Onward!

We survived the Mayan Calendar. We’ve survived planets lining up. We’ve survived attacks on our person, our community, our faith, and our country. Just another year. As we charge forward this coming year, here are some things to look forward to here on Lorelle on WordPress and on my other sites, and many things to […]

Business of Blogging: Purpose, Customers, and Content

Originally published in Blogger and Podcaster Magazine. I write for a variety of magazines and publications online and off. Blogger and Podcaster has graciously allowed me to republish my articles. When blogging began, many of us started blogging for fun. Blogging is fun. It’s a great way to express yourself, to meet and greet people, […]

A 9 Year Old Blogger is Censored and Changes Thousands of Children’s Lives

I think of all the good that is done in the name of WordPress and blogging, and a 9 year old humbles me. A couple weeks ago, a 9 year old food blogger attracted attention for the photographs she’d taken of her “uninspiring school cafeteria lunches” in Scotland. Local officials ordered her to stop taking […]

Prove it! Kym Huynh Bio Reloaded

In my Prove It! campaign article series recently, by request I ripped apart the personal and professional site of Kym Huynh in “Prove It: Kym Huynh Exposed.” Using my advice, he’s updated the two key pages I attacked on his site, the front page and about page, and the results are spectacular. The goals of […]

What are the Essential WordPress Plugins You Can’t Live Without?

In my WordPress session at Barcamp Portland this past weekend, one of my favorite questions started the discussion: What are the most essential, must-have WordPress Plugins? My answer? None. Okay, not really. My honest answer is one: Akismet. Spam is the bane of our web experience. It comes in our emails and site comments. While […]

Prove It: Kym Huynh Exposed

After reading Prove It: It’s Starts With Defining Who You Are as part of my Prove It Campaign, one of my best friends volunteered himself for a bio tearing and ripping as he is now involved in several startups that are gaining the attention of investors, which means everything he does online is now subject […]

Creating a WordPress and Blogging New Year’s Resolutions List

Small Biz Trends released “5 Website Resolutions to Put on Your List for 2012,” by my friend, Shashi Bellamkonda, with some great ideas on what needs to be on your New Year’s resolution list for your business this year for building content, web communications, community building, and embracing and integrating technology. I’d like to add […]

How Much Do You Charge for Web Dev/Design Services?

As part of an ongoing annual survey for the social media industry, Mark Collier offers this year’s “How Much Does Social Media Cost Companies in 2012?” report on our industry. This is a significant survey and mostly matches the ones coming out of the WordPress 2011 State of the Word survey from self-employed respondents, WooTheme’s […]

WordPress Tips: Exploring the WordPress Text Widget

One of the most unappreciated widgets among the WordPress Widget collection is the Text Widget. There are many Widgets that come with WordPress, and many more you can add with Widget WordPress Plugins. The Text Widget is not a WordPress Plugin, it comes with the basic installation of WordPress and WordPress.com. The Text Widget helps […]