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Fall 2013 WordPress College Courses

Registration is now open for the two WordPress college courses I teach at Clark College in Vancouver, Washington, and Portland Community College at Rock Creek in Beaverton, just west of Portland, Oregon. See Classes and Workshops for details. I’ve been working with Robert Hughes of the Computer Technology Department at Clark College for almost two […]

Blog Exercises: What’s the View Through Your Binoculars

One of my favorite things is a framed picture by Matt Mullenweg of an old set of mounted binoculars. The eye pieces are worn and the blue paint on the metal binoculars looks like it’s not the first coat of paint it has seen. It’s wonderful, and I find new meaning in it every time […]

Blog Exercises: What Makes You Special?

A client greeted me with an over-enthusiastic hug yesterday. “I’m so glad to be working with you! You made me find myself again.” “Were you lost?” “You have no idea how lost I was.” I was confused. He lives in my neighborhood, walking distance from my front door. “Here.” He handed me a huge stack […]

Blog Exercises: Protect Your Privacy

The web world thinks my birthday is January 1. Does the web know your birthday? Among the many Blog Exercises so far this year, I’ve mostly focused on your blog. Today, I want to talk about something related to your blog but mostly to your exposure and presence on the web: your private and personal […]

Blog Exercises: What Story Should I Share?

One of the challenges of family history blogging and many other narrative forms of blogging is to decide what story to tell and how to tell it on your blog. The same applies to the life story or tale you wish to share on your site. Let me take the example of one of my […]

Blog Exercises: Self-Sabotage Writing

You probably don’t want to hear this…I’m sure you don’t care what I have to say anyway…if you aren’t interested, go somewhere else…if you are here to learn something stick around, if not, take a hike…I don’t expect you to figure this out…This does require some intelligence to understand, so if you can’t be bothered, […]

Nelson Mandela Tribute

In January 2011, Nelson Mandela became a trending topic on Twitter as false rumors of his death circulated the world. He was 92 at the time and this was one in a long string of stories shaking the world’s confidence in his survival. Today, at age 94, those rumors seem more prophetic as the world […]

Help Spread the Word – Writing for the Web Class

There is still room available in my Writing for the Web course at Clark College Corporate and Continuing Education in Vancouver, Washington, just across the river from Portland, Oregon. This professional development course runs from June 11 – 27, 2013 on Tuesdays and Thursdays from 9AM – Noon. The class size is limited so there […]

Blog Exercises: If You Had a Dream Speech

I have a dream that one day this nation will rise up and live out the true meaning of its creed. “We hold these truths to be self-evident that all men are created equal.” I have a dream that one day out on the red hills of Georgia the sons of former slaves and the […]

Blog Exercises: Dissecting Post Categories

In a recent article, Noah Weiss shared his struggle to figure out categories and tags on his personal site. I know many of you following these Blog Exercises have also struggled to figure out your categories, so I thought Noah’s site would be a perfect example, He has gratefully given me permission to rip his […]

WordPress Introduction Course in Vancouver, Washington

I will be teaching the WordPress I Introduction course at Clark College Corporate and Continuing Education starting Saturdays, April 27 – July 13, 2013, 9am – noon, in Vancouver, Washington, just across the river from the Airport at the Columbia Tech Center. What a great way to get to learn about how WordPress works without […]

Blog Exercises: What Are Your Reference Articles

What are the articles that drive people to your site? What are the posts that help people understand and benefit most from what you publish on your site? What articles represent you as an authority on the subject? These are your reference articles. We all have them, the articles that explain who we are, what […]

Blog Exercises: Add Industry Events to Your Editorial Calendar

In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your industry to discover events, conferences, and news to add to the calendar. Whether you go or not, take time to research calendars and […]

The Secret Recipe of Comment Spam Comments

Mr. Louis Vuitton just sent me a message in my blog comments I’d like to share with you. I share this touching message because it is highly educational when it comes to the art of spam comments, and serves to remind us of why we love having Akismet, the best comment spam fighter, on our […]

Blog Exercises: Blasts from the Past

It’s time to dive into your archives and feature some blasts from the past on your blog. We all know we have some great gems in our archives, article series, great topics, informative and educational content. Many of these are timeless, yet they tend to get lost in the shuffle of time and search. We’ve […]

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