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Blog Exercises: Ingredients of a Professional Site

Two questions on the same day triggered this blog exercise. I was asked by a student in my WordPress class recently what defined a “professional blog.” I told him it was one that met all the criteria for a well-designed, well-formed site that met web standards. This is a good definition, but lacked specifics. A […]

Blog Exercises: Marketing Yourself as an Artist

A friend forwarded “99 Ways to Market Your Art” from Copyblogger. While it is targeted towards artists, it applies universally to bloggers – no matter what you are blogging about. You’re an artist — a writer, musician, illustrator, or dancer. Maybe you’re into doll sculpting, keepsake jewelry making, fashion photography, plain air painting, or composing […]

Blog Exercises: Learning From a Mentor Makes You Better

“What One of the World’s Great Novelists Learned About Writing from David Ogilvy” on Copyblogger tells the story of how famous author Salman Rushdie learned copywriting and writing in general from another great copywriter, David Ogilvy. Imagine it’s your job to convey the taste of a chocolate bar in just one word. And by the […]

Blog Exercises: Priorities

A friend’s son was working on a school project when I asked him a question. “Not now, Lorelle. I don’t have the bandwidth.” Unfortunately, I’ve had to use it over the past month too many times. Consider this an apology for letting this site lapse recently for these Blog Exercises. Research published in “Scarcity: Why […]

Blog Exercises: Make a List of Everything on Your Site

Today’s blog exercise will require a little time, magnifier, and a score card. Well, maybe not one of those items. I want you to grab a piece of paper and load up the front page of your site in a browser. Zoom in so you can really see it up close and personal. Start counting. […]

Blog Exercises: To Comment or Not to Comment

In the September 20, 2013, issue of the New York Times, an article caught my eye called “No Comments.” It is also available on Umano via mobile app or desktop for a listen. The article by Michael Erard discusses comments on the web, including a long look back at the history of interactivity on the […]

Blog Exercises: Blog Your Favorite Song

It all began the day I found That from my window I could only see A piece of sky. I stepped outside and looked around. I never dreamed it was so wide Or even half as high. The time had come to try my wings And even though it seemed at any moment I could […]

Blog Exercises: Debate Ethics

A premie baby is causing debates and controversy about medical research projects. A debate on plant ethics questions over the humane treatment of plants opposes yet is related to the debate on ethical treatment of animals as food sources. Advanced research on stem cells and human cloning is debatable on all sides, especially when news […]

Blog Exercises: 5,127 Tries

In his native UK, Sir James Dyson is known as much for his quirky looking, superior-functioning vacuum cleaners as for his long embattled path to commercial success. He gave Brits their first bagless vacuum in 1993 after 13 tough years tinkering in the tool shed. He slogged through 5,127 prototypes, a couple of lawsuits and […]

Blog Exercises: Creating Influential Connections

In “Why a Link Post Should Be Like Mingling at a Party,” my friend Jan of Circular Communication described it this way. Imagine you are at a party. You mingle and meet someone you know. You do not know her well, but well enough to appreciate her. You also have an idea what interests her, […]

Blog Exercises: You Shouldn’t Have Started with a Question If You Didn’t Want it Answered

In the movie, Big Fish, the son tries to describe to his father how little he knows him. Will Bloom: You know about icebergs, dad? Senior Ed Bloom: Do I? I saw an iceberg once. They were hauling it down to Texas for drinking water. They didn’t count on there being an elephant frozen inside. […]

Blog Exercises: Who Do Others Think You Are?

Today’s blog exercise was inspired by Kathy Holmes in her post, “Who are you today?“ Lorelle’s “What Makes You Special?” blog exercise links to “Who the Hell Are You?” and both got me to thinking, not only about who I am, but who I am today and who people perceive me to be. Some people […]

Blog Exercises: Life Lessons

We all have life lessons, lessons from a life well-lived and experienced, we carry with us. Some we learn on our own, and others are taught to us by others. In “Lessons Learned from Dahni, The Eyeless Wonder Cat” I shared some powerful life lessons taught to me by this little blind cat who was […]

Blog Exercises: Collect Your Quotes

I was sitting in a business conference listening to a speaker expound upon the many reasons why we must blog, and choked on my hot tea when I heard her say to the two hundred people in the audience, “Blog comments are mini resumes. Let them speak well of you.” In 2006, I wrote those […]

Blog Exercises: The Outsider

During a writer’s convention this weekend, someone familiar with my site and these Blog Exercises asked me why I was handing our all this information to help others blog better, use WordPress better, and migrate their site from personal to professional. I had a pat answer then, but today, I have another. …Assumptions like these […]

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