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Blog Exercises: What Are You Talking About Revisited

In “Blog Exercises: What Are You Talking About?” your assignment was to blog about what you are talking about on your site, to clearly define it for yourself and your readers. It’s now time to check in with them to see if you are being heard. Using Polldaddy, Google Drive/Docs (create form), or another poll […]

See What Search Engines See When They Visit Your Website

As part of your SEO (Search Engine Optimization) efforts, take time to run your website or blog through a few tests to see how a search engine sees your website or blog when they visit. It’s a good learning experience. Things to look for are: What is seen first, second, and third. When the “meat” […]

Help Visitors Navigate Your Site: Make a Site Index

This lands in the brain as “why didn’t I think of that”. A long time writer both of non-fiction and technical writing, on paper and computer, I adore indexes. I’ve created many of them within my word processor and think of them whenever I’m doing a book. Why didn’t I think of doing one on […]

What Website Owners and Bloggers Know About Their Visitors

I’ve written a lot about how Google ranks websites and uses domain age in their page rankings, and how the future may include profiling in generating your search engine results, and a lot of other articles and resources about search engines and page ranking, so I was fascinated by an article in PC Magazine by […]

How Search Engines See, Search, and Visit Your Website

There are several kinds of search engines. Some collect their own data through “robots” or “spiders”, software that crawls through the web, tracking the various links between pages and sites, gathering data which the search engine filters and adds to its database. These include Google and Yahoo. Some rely upon individuals and businesses to enter […]

Bye-Bye Facebook: Changes in the World of Social Media

Copyblogger is saying good-bye to its Facebook page and account. According to Erika Napoletano, brought in by Brian Clark to clean up and reengerize their Facebook page: See, Copyblogger’s main focus is serving its audience. And if that audience wasn’t engaging on Facebook, then there was no real reason for us to pour energy into […]

Research on the WordPress, Web Development, and Web Design Job Market

In 2012 and 2013, I did extensive research for the grant program to develop and rewrite the Web Developer degree program at Clark College. This research included an analysis of current and future job opportunities for students graduating with that degree with a solid understanding of WordPress. Now that the program has completed its first […]

What is Your Favorite Article on Lorelle on WordPress?

I’ve been asked to put together a best-of collection of Lorelle on WordPress articles in an ebook. Do you have a favorite? I’m looking for articles that you’ve bookmarked and returned back to over the years to help you with WordPress and blogging, or articles that helped you understand and embrace a WordPress or blogging […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Two WordPress College Classes Offered at Clark College This Fall

The WordPress I CTEC 160 courses at Clark College are about to close and there are still seats open in the Monday/Wednesday classes. This fall there are two times to choose from. Days from 1-3:30PM and evenings from 6:30-9PM. The 5-credit course covers the basics of WordPress, from content to design. Much of the classwork […]

Robin Williams Starts Our Conversation on Depression, Suicide, and Mental Health

The world is grieving the loss of one of our favorite comedic and dramatic geniuses, Robin Williams, and the conversation begins about mental illness, depression, and suicide. The Facts As We Know It: The news arrived about 3:30PM PST that the actor had died due to suspected suicide. CNN reported that according to the Marin […]

Find, Search, Replace, and Delete in the WordPress Database

The following was originally published on WordCast and authored by Lorelle VanFossen. It is reprinted here as a reference guide. You’ve moved your WordPress installation from one server to another. You’ve changed domain names. You’ve moved images around on your server and now they don’t load. You’ve changed your WordPress installation and now images show […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Sale on Lorelle’s Book “Social Media for Crafters”

I’ve updated my popular ebook, “Social Media for Crafters,” and it’s on sale for the next week in honor of the Willamette Writers Conference in Portland, Oregon, and to celebrate the power of the written word. The book will be on sale for only $2.99 USD. I’ve not had a sale on my books since […]

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