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Blogging Yourself Into a Job: Is Your Blog Your Resume?

Ask yourself this important question: Is your blog your resume? If the answer is yes, then it is especially important that you take your blogging efforts seriously and make sure you have a solid resume within your blog. Blogging is good for your career. A well-executed blog sets you apart as an expert in your […]

Research on the WordPress, Web Development, and Web Design Job Market

In 2012 and 2013, I did extensive research for the grant program to develop and rewrite the Web Developer degree program at Clark College. This research included an analysis of current and future job opportunities for students graduating with that degree with a solid understanding of WordPress. Now that the program has completed its first […]

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

Code Standards Project to Take WordPress Into the Future

WP Tavern reported recently that WordPress Developers are organizing a community initiative to standardize common post types, taxonomies and meta data. Led by Justin Tadlock, popular WordPress developer and author of Professional WordPress Plugin Development, the goals of the community project are to name these common parts of WordPress to create a more stable and […]

Clark College Students Want to Interview You

Students in my Clark College WordPress class are required to interview a WordPress professional and member of the WordPress Community as part of their assignments for our student managed site, ClarkWP Magazine. Would you like to be an interview subject? Here are the qualifications. You must use WordPress actively as part of your business. The […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

Blog Exercises: Site Models

In “WordPress Site Models” I describe the three main formats for a site layout. They are static, blog, and hybrid. Each site model works for a variety of content and presentation of that content, though some work better for specific types of sites. A static site model, even in WordPress, uses Pages and not posts […]

Blog Exercises: The Welcome Page

One of the many things I’d like to see gone on the web is the Welcome front page. Think about it this way. You invite friends over for a party. You greet everyone at the door with a full self-introduction, welcoming them to your place, instructing them on how to visit your home, telling them […]

Blog Exercises: Collect Your Quotes

I was sitting in a business conference listening to a speaker expound upon the many reasons why we must blog, and choked on my hot tea when I heard her say to the two hundred people in the audience, “Blog comments are mini resumes. Let them speak well of you.” In 2006, I wrote those […]

Blog Exercises: What Makes You Special?

A client greeted me with an over-enthusiastic hug yesterday. “I’m so glad to be working with you! You made me find myself again.” “Were you lost?” “You have no idea how lost I was.” I was confused. He lives in my neighborhood, walking distance from my front door. “Here.” He handed me a huge stack […]

Blog Exercises: Building Blogger Relationships

During many of these Blog Exercises I’ve talked about the power of linking across the web, especially with bloggers. This blog exercise is dedicated to helping you make the connection you want and need come true. Do you have a blogging mentor, a blogger you wish to get to know better, feel a connection with, […]

Business of Blogging: Purpose, Customers, and Content

Originally published in Blogger and Podcaster Magazine. I write for a variety of magazines and publications online and off. Blogger and Podcaster has graciously allowed me to republish my articles. When blogging began, many of us started blogging for fun. Blogging is fun. It’s a great way to express yourself, to meet and greet people, […]

WordPress Summer College Course at Clark

The Summer Quarter at Clark College starts in July and now is the time to register for the Introduction to WordPress course, the world’s only full-credit college course on WordPress. There are only 15 slots left, so hurry. The 4 credit class runs Tuesdays and Thursdays from 6-8:30PM July 3, August 23 at Clark College […]

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