Skip navigation

Search Results for: marketing

Blog Exercises: Marketing Yourself as an Artist

A friend forwarded “99 Ways to Market Your Art” from Copyblogger. While it is targeted towards artists, it applies universally to bloggers – no matter what you are blogging about. You’re an artist — a writer, musician, illustrator, or dancer. Maybe you’re into doll sculpting, keepsake jewelry making, fashion photography, plain air painting, or composing […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]

Social Media: The New Path of Economics and Marketing

In A Rubric for Social Media Expertise, Liz Strauss is exploring how we use social media for our blogs and our businesses, especially how we organize and structure social media to work for us. As the living web begins to seamlessly integrate into our concrete cultures and as our lives become globally intertwined, businesses are […]

Comment Spam and Viral Marketing – BBS Weblog Watch

BBC’s Weblog Watch’s Bang blast takes a poke at advertising on blogs, specifically targeted advertising through coments, aka comment spam and Viral Marketing. Now imagine writing an entry about making contact with a parent after three decades of silence. And now imagine finding someone had slapped an advert for bleach on it. One which made […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

WordPress For Writers

I will be speaking this year at several workshops and conferences on the subject of “WordPress for Writers.” The workshop covers the basic elements of WordPress content structure and organization, then adds the complexities of a site for writers and authors. This is one of a series of articles on WordPress for Writers and Authors. […]

Blog Exercises: Why Oh Why Ask Why?

Why? Why ask why? Because it is there. Why is probably the first question out of many children’s mouths. Why does it do that? Why do you do that? Why is it that color? Why does it make that noise? Why, oh, why, oh, why? Why say why? Because it is there. We want to […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: It Still Hurts

As my career tangled itself in WordPress, even though I was well known in other industries, I quickly became popular within the WordPress Community – and the target of meanies. Yep, as in the childhood bullies that plague us our whole lives. Without any marketing or self-promotion, this site and my articles on other sites […]

Blog Exercises: Learning From a Mentor Makes You Better

“What One of the World’s Great Novelists Learned About Writing from David Ogilvy” on Copyblogger tells the story of how famous author Salman Rushdie learned copywriting and writing in general from another great copywriter, David Ogilvy. Imagine it’s your job to convey the taste of a chocolate bar in just one word. And by the […]

Blog Exercises: Volunteer

I’ve spent years contributing in many ways to WordPress including on the WordPress Support Forums, WordPress.com Forums, and WordPress Codex. The other day I was cleaning out tabs in my browser and stumbled upon an open WordPress.com forum post. I wondered if the user’s question was answered. It was, but not well. I added a […]

Blog Exercises: Editorial Calendar Check-in for September

It’s time to check in on your editorial calendar for September. This means not just checking in on the holidays and events for September but also for October, November, and December. For those living in the “Western Civilization” and tied to the Christian Calendar, as well as those tied to Jewish and Muslim calendars, we’re […]

Blog Exercises: The Daily Social Meme

Did you know that there are specific memes for each day of the week in the blogosphere and social web? Today is your chance to play around with some of these themed days of the week in this blog exercise. A themed day, or meme, is a tradition of sorts. It involves publishing and sharing […]

Blog Exercises: What Makes You Special?

A client greeted me with an over-enthusiastic hug yesterday. “I’m so glad to be working with you! You made me find myself again.” “Were you lost?” “You have no idea how lost I was.” I was confused. He lives in my neighborhood, walking distance from my front door. “Here.” He handed me a huge stack […]

Blog Exercises: Statistics and Web Analytics

If you have been following these Blog Exercises for the past six months, your site should be rocking. I asked you early on to define what you do clearly as it helped to clarify your site purpose and goals and your reason for blogging. You were to define your specific audience, part of identifying like […]

Follow

Get every new post delivered to your Inbox.

Join 19,707 other followers