Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]

Blogging and Social Media Tips for Real Estate Market at REBarCamp PDX

Tomorrow, April 23, 2009, I’m the keynote at Real Estate BarCamp, in Portland, Oregon, at Cubespace. The event is free but sold out. If you are interested in attending, check first. I’ll be speaking to Real Estate agents, brokers, and related industry members about blogging, social, media, WordPress, and Woopra – though not all at […]

Social Media: The New Path of Economics and Marketing

In A Rubric for Social Media Expertise, Liz Strauss is exploring how we use social media for our blogs and our businesses, especially how we organize and structure social media to work for us. As the living web begins to seamlessly integrate into our concrete cultures and as our lives become globally intertwined, businesses are […]

Weekly Digest: Lorelle Recovers From WordCamp Israel, Sicks, Tackles WordPress.com Marketplace, Content Thieves, and Kicks Blogging Ass

I’m back in the states after an amazingly successful WordCamp Israel conference, and catching up with good friends and good food, arriving back in time for another keynote presentation in Seattle, then crashing down into sick. Cold/Flu/Cough/Yuck. On the good side, there are a lot of fun and exciting things happening in my life and […]

WordPress.com Marketplace and The Theme Debate

Last week, Matt Mullenweg made public his idea on creating a WordPress.com Marketplace to add more options to WordPress.com bloggers for a fee, especially meeting the demands of so many for more, more, and more. Among the proposals under consideration, and I stress that, since this is not a done deal but an idea, is […]

Tony Hung: How to Market Your Blog in 2007

How To Market Your Blog in 2007 was written by guest blogger, Tony Hung of Deep Jive Interests, and is a step-by-step example of what it takes to market your blog today, compared to yesterday. It breaks my heart to see blogs with great content languish in utter anonymity, devoid of comments, saddled with a […]

Pajama Market – Interviewing One Business Blog at a Time

It is the goal of The Pajama Market, Small Business Blog of the Day, to review small business blogs. Not just any blog, but a blogs that sell products or services. To qualify for inclusion: Five days a week, I write about a small business that is blogging. I do this as a resource for […]

Comment Spam and Viral Marketing – BBS Weblog Watch

BBC’s Weblog Watch’s Bang blast takes a poke at advertising on blogs, specifically targeted advertising through coments, aka comment spam and Viral Marketing. Now imagine writing an entry about making contact with a parent after three decades of silence. And now imagine finding someone had slapped an advert for bleach on it. One which made […]

The Brute-Force Password Attack on WordPress Sites

My mother emailed me and asked if WordPress was under attack. With all the news of last week’s attack of the Boston Marathon, the attacks on WordPress and other PHP-based web publishing sites was low on the priority list for myself and others, but this is something to take seriously. As we get back to […]

Blog Exercises: Site Policies and Bloggers Code of Ethics

It’s time to start working on all of your site policies, one by one. So far, we’ve touched on some of these in Blog Exercises: The Don’ts of Blogging, Blog Exercise: Taking a Risk With What You Blog About, Blog Exercises: Comments and The Blog Bullies, and Blog Exercises: Quoting and Blockquotes. The basic policies […]

Blog Exercises: Add Industry Events to Your Editorial Calendar

In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your industry to discover events, conferences, and news to add to the calendar. Whether you go or not, take time to research calendars and […]

The Secret Recipe of Comment Spam Comments

Mr. Louis Vuitton just sent me a message in my blog comments I’d like to share with you. I share this touching message because it is highly educational when it comes to the art of spam comments, and serves to remind us of why we love having Akismet, the best comment spam fighter, on our […]

Blog Exercises: How Much Does Your Blog Cost?

How much does your blog cost? It should be a simple question. Do you have an answer? The costs associated with a blog are the costs associated with any website. There is the cost of the domain name, if you choose to have a custom name. In general, it is about USD $15 a year, […]

WordPress Anniversary: WordPress and Evil

As I look back on the ten years of WordPress, there is a dark side to blogging. While many blamed WordPress for the evil, like guns, WordPress doesn’t cause evil, people cause evil. In fact, WordPress, Automattic, and the WordPress Community has fought longer and harder against the evil doers in the world than most […]

Blog Exercises: How Many Posts Can Your Audience Handle?

In “Blog Exercises: How Many Posts? the exercise asked you to consider how many posts you should publish within a specific time period on your site, such as by day, week, month, or year. The goal was to set self-deadlines and monitor how many posts you felt were appropriate to publish within that time period. […]