Blog Exercises: Dissecting Post Categories

In a recent article, Noah Weiss shared his struggle to figure out categories and tags on his personal site. I know many of you following these Blog Exercises have also struggled to figure out your categories, so I thought Noah’s site would be a perfect example, He has gratefully given me permission to rip his […]

Blog Exercises: What Are Your Reference Articles

What are the articles that drive people to your site? What are the posts that help people understand and benefit most from what you publish on your site? What articles represent you as an authority on the subject? These are your reference articles. We all have them, the articles that explain who we are, what […]

The Secret Recipe of Comment Spam Comments

Mr. Louis Vuitton just sent me a message in my blog comments I’d like to share with you. I share this touching message because it is highly educational when it comes to the art of spam comments, and serves to remind us of why we love having Akismet, the best comment spam fighter, on our […]

Blog Exercises: How to Tag Posts

Categories are your site’s table of contents. Tags are your index words. While it is simple to explain the two basic organizational and navigation elements of a WordPress site, coming up with tags for each post is a struggle many bloggers battle. Tags represent micro-categorization of your site’s content. It helps the visitor find closely […]

Blog Exercises: Blasts from the Past

It’s time to dive into your archives and feature some blasts from the past on your blog. We all know we have some great gems in our archives, article series, great topics, informative and educational content. Many of these are timeless, yet they tend to get lost in the shuffle of time and search. We’ve […]

Blog Exercises: Polls and Surveys Follow-up

In Blog Exercises: Polls and Surveys I asked you to create a poll on your site asking for input from your readers. Today’s exercise is on creating a follow-up poll. In that exercise, I invited readers to respond to the question, “What publishing platform are you currently using?” The answers to that are typical, skewed […]

Blog Exercises: What is Your Posting Response Assessment?

A few years ago, the US Air Force created the Air Force Web Posting Response Assessment (PDF), a flow chart that takes their Public Affairs Agency and other agencies involved in web publishing and social media through a step-by-step evaluation of how to respond to comments and interactivity on social media sites. The steps flow […]

Blog Exercises: Category Cross-Pollination

In these Blog Exercises, I am faced with a category quandary. For the most part, these are blogging tips, so they should go into my Blogging Tips category as well as Blog Exercises category, right? Maybe right. These Blog Exercises are meant to have some form of order, though they may be done in any […]

Blog Exercises: Make Post Titles Matter

Post titles are the titles of the articles you publish on your site. They represent the subject matter of the article. Newspapers and magazines are famous for their sensationalism when it comes to titles, lurking in readers with “Sexy Siren Stabs Six.” Or they include number counts to impress. “101 Best Ways to Cook a […]

Writing Tips: The Art of the Product Review

The social of shopping continues to delight me as I come to depend more and more on what others say about a product before I hand over my money. Aren’t you? It’s not just purchases. I depend upon the ratings and comments on WordPress Plugins and WordPress Themes. Part of my fascination with social shopping […]

How Many is Too Many WordPress Plugins?

In “How Many WordPress Plugins Should You Install on Your Site?” WPBeginner asks a question I bring up in my workshops, training programs, and college courses: How many WordPress Plugins are too many. The article brings up some valid points worth considering when choosing WordPress Plugins. Are WordPress Plugins a security risk? How would you […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]

What are the Essential WordPress Plugins You Can’t Live Without?

In my WordPress session at Barcamp Portland this past weekend, one of my favorite questions started the discussion: What are the most essential, must-have WordPress Plugins? My answer? None. Okay, not really. My honest answer is one: Akismet. Spam is the bane of our web experience. It comes in our emails and site comments. While […]

WordPress Stats and Numbers: Breaking Their Own Records

Working on developing a core of WordPress classes for Clark College and preparing for the next “Introduction to WordPress” college course in a couple weeks, I’ve put together some statistics on WordPress you might find helpful – and stunning. WordPress continues to break records set by others, but more often lately, break records set by […]

18+ Things You Can Do on the WordPress Comments Panel

The WordPress development and UI team put a lot of work into WordPress comments. Did you know there are 18 features to a single WordPress comment not counting the comment content itself? Rarely do we stop to consider these powerful features in WordPress, so let’s take time now to understand all the different features and […]