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Blog Exercises: How Long Are Your Paragraphs?

How long are your paragraphs? Have you measured them lately? One of the telling differences between traditional writing and writing for the web is the length of the paragraph. Look at the example below. Which is easier to read? On the left, the paragraphs are huge, long blocks of text. On the right, the paragraphs […]

Blog Exercises: Current Events for May

Been watching the news lately? It’s time to blog the news and current events for May in our Blog Exercises. Have you enjoyed blogging the news? I’ve only asked for one newsworthy blog post a month. Some of you have gone a bit overboard, while others still struggle to find something from the news to […]

Writing for the Web Course Starts June 3, 1013

I will be teaching “Writing for the Web” at Clark College Corporate and Continuing Education in Vancouver, Washington, Tuesdays and Thursdays, June 3 – July 8, 2013. The class will be at the West Coast Bank Building in downtown Vancouver, Washington, just a few minutes from downtown Portland, Oregon. Writing on the web is now […]

Blog Exercises: Define Your Target Audience

The phrase “target audience” is an advertising and marketing phrase designed to help you aim your content at a specific group of people. Do you know your target audience? As a crafter, you may offer a wide range of craft ideas and projects, so your audience might be all crafters and do-it-yourself folks. If you […]

Prove It: Defining Your Avenues of and Communication Marketing

A news story came out today that specifically served a client of mine. It was a national news story that could help them support their current clients with helpful information, and help convert potential clients with persuasive, current event information. Unfortunately, this client has been adamant against blogs, interactive websites, and social media. In my […]

Tips for Blogging September 11 Ten Years Later

Over the past few weeks I’ve listened, read, watched, and pondered a quilt of stories around the World Trade Center attacks of September 11, 2001, as the world celebrates/honors/remembers the event 10 years later. There are first hand stories of those who were in the buildings, rescuing people or escaping; stories by watchers, waiters, victims, […]

Blog Struggles: The Online Blogging Diary Begins

…I have always sought to be understood and, while I was taken to task by critics or colleagues, I thought they were right, assuming I had not been clear enough to be understood. This assumption allowed me to work my whole life without hatred and even without bitterness toward criticism, regardless of its source. I […]

WordCamp News: Tokyo, China, Montreal, Egypt, New Orleans, Toronto

I’ve moved most of the WordCamp and WordPress Event information off the Blog Herald WordPress News and will be posting updates and news here and on the WordCamp Report. Upcoming WordCamp and WordPress Events include: March 2009 The Dallas/Ft. Worth Area WordPress March Meetup – March 28, 2009 The Chicago WordPress March Meetup – WordPress […]

The Year of Original Content: I’ve Declared War

Last week on the Blog Herald, I declared this is to be the “Year of Original Content“. I ranted about my ongoing battle to educate you and protect myself and others from content theft. This isn’t an issue that impacts the few and famous. Everyone is being scraped and having their content stolen. It is […]

Writing Better Blog Post Titles

I’ve written a lot about writing and creating powerful, effective, and attention-getting headlines and post titles on your blog, but more needs to be said on the subject, especially for blogging teachers and students. The following are not effective nor attention-getting post titles: March March 2006 March 17, 2006 Today’s News Homework Today’s Homework In […]

Blogging Resources: Business and Professional Resources and References for Bloggers and Writers

As part of my ongoing series on blog resources, so far I’ve covered Blogging Resources and Sources to Help You Blog, Blog Resources for English Language and Blog Writing, and Blog Resources: Researching the Research, Finding the Facts, and Seeking Supporting Evidence. Today, I’m offering the resources I use for business and professional sources of […]

24 Reasons Why You Should Attend These Blog Conferences

I’ve got three blog conferences I’ll be speaking at, and I want to give you 24 good reasons why you should be at each of these. March 29-30 – WordCamp Dallas WordCamp Dallas is going to be one of the hottest WordPress-oriented blog events this year. People are flying in from all over the country […]

Blog Resources: Researching the Research, Finding the Facts, and Seeking Supporting Evidence

As part of my ongoing series on blog resources, covering the many online resources I use to help me blog, you can tell that I don’t deal with rumors or guesses. I like facts. I don’t mind a few estimates, but I like being right when I make a claim or statement, so I work […]

Blogging Resources and Sources to Help You Blog

As a blogger and professional editorial and technical writer, I have collected a variety of online resources and references to help me write, blog, and work. The following are a list of Internet resources, sources, references, guides, and tools that help me with my basic blog writing research and publishing. I use these resources to […]

Weekly Digest: Catching Up, Speaking San Francisco, Future Post Mixup, Talking to Blogger Talks, and More

Yikes, it’s been a rough few weeks. Along with some nasty business stuff, which is actually normal in my line of work, I was supposed to be on my first real, non-working vacation in 14 years, which turned into a workation. What should have been normal was much less fun than usual as my husband […]

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