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Category Archives: Writing

The Web is All About The Writing

Reading “7 Things You Need to Know about SEO in 2014” from Compete Pulse, I was fascinating to read that “size matters:” Most blog posts range between 400 and 600 words, but the ideal length for highest ranking is actually around 1,500. Many still believe that a successful website is one that offers the information […]

Speed Blogging Tips and Techniques

The following are the workshop notes for my popular workshop on “Speed Blogging.” The workshop is designed to teach how to take charge of your website and keep the content flowing with enthusiasm over the long term by learning the shortcuts, tips, and techniques to speed up the process of blogging, allowing your blog to […]

Your Blog is Your Business Card

The following are the notes for my popular workshop “Your Blog is Your Business Card”. The premise is that today’s business card can’t hold all the contact information necessary to connect adequately with potential clients, but the blog can. It is the holder of your contact information and online identity. The workshop covers the philosophy […]

How to Write an Editorial Article Online

For the Writing for the Web course at Clark College, I wrote an in depth article on “Web Writing: The Editorial Article.” The article serves academic courses on the art of writing for the web, exploring the most common type of web published content found on blogs, the editorial article. Web content represents traditional media […]

WordPress For Writers: WordPress Author Sites

In this part of my series on WordPress For Writers, I’ll cover the basic things to consider when using WordPress on site promoting the work of writers and authors. For more on the subject, see other articles in the WordPress for Writers and Authors series. This article assumes you have some basic familiarity with WordPress […]

WordPress For Writers

I will be speaking this year at several workshops and conferences on the subject of “WordPress for Writers.” The workshop covers the basic elements of WordPress content structure and organization, then adds the complexities of a site for writers and authors. This is one of a series of articles on WordPress for Writers and Authors. […]

Blog Exercises: Why We Dig

In the October issue of The Christian Science Monitor, I found this from John Yemma, Monitor Editor: Why we dig, and what we may find Sometimes a portal opens into the world of legend. A stone is rolled away from an Egyptian tomb revealing a 3,300 year old Pharaoh’s power and wealth. A Roman city […]

Blog Exercises: Where You Came From

Inspired by these blog exercises, Janet Williams of Janet’s Notebook has been taking her readers on a journey back through time and space, exploring her family’s Chinese heritage from her little corner of the south of England. Her “Letters from China” have evolved from a few posts to an entire series, and eventually, I hope, […]

Blog Exercises: I Don’t Trust That Site

I recommended an article to a student and they said they didn’t trust that site, thus shed doubt on my personal integrity. I asked why. “Because it’s on Blogspot.” Wow. I have to say that wasn’t the answer I expected. I didn’t expect someone, not web savvy in the least, would associate a blogger on […]

Blog Exercises: How to Create a Blogger Identity

A rebroadcast of “How Much Does Your Name Matter?” from Freakonomics Radio looked at the impact of a name on society, perception, prejudice, and ability to succeed. Indeed, there is some evidence that a name can influence how a child performs in school and even her career opportunities. There’s also the fact that different groups […]

Blog Exercises: Why Oh Why Ask Why?

Why? Why ask why? Because it is there. Why is probably the first question out of many children’s mouths. Why does it do that? Why do you do that? Why is it that color? Why does it make that noise? Why, oh, why, oh, why? Why say why? Because it is there. We want to […]

Blog Exercises: Making Notifications and Alerts Work for You

In the blog exercise on eliminating noisy distractions from your computer, mobile phone, and other areas around your working environment, I wanted you to remove the things that interfere with your blogging time and space, with your creative energies. I wanted you to identify what is getting in your way that you might not be […]

Blog Exercises: Time Management for Professional Bloggers

My friend, timethief, has done it again with “12 Time Management Tips for Top Blogging Performance,” the inspiration for this blog exercise. Scheduling enough time for creating original content, promoting it, answering comments, reading and leaving comments on other blogs is not an easy feat. Few bloggers I know are able to blog full time. […]

Blog Exercises: If You Wouldn’t Do It In Public, Would You Do It Online?

If you wouldn’t do it in public, would you do it online? Unfortunately for many, the answer is a resounding YES! However, most of us have some…whatever you call it…oh, yeah, class, ethics, moral fiber, manners – etiquette. I’m not the Dear Abby of social norms, but I’m first in line to tell you that […]

Blog Exercises: When You Assume…

One of the class projects for my WordPress college course involved the students working together on a single broken post to find all the errors in the content. Typically, this is a quick test of their basic coding skills, but this quarter’s students are not typical. They are exceptional. The goal was to identify and […]

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