Blog Exercises: Increase Your Thank You Ratio

As a teacher, trainer, social media expert, and advice giver on many blogs, I don’t want to hear your excuses in response to my advice. “Well, if I only had the money…” Really? Since WordPress, the tools I recommend, and the advice I offer is free. What does money have to do with anything I […]

Blog Exercises: What Are Your Reference Articles

What are the articles that drive people to your site? What are the posts that help people understand and benefit most from what you publish on your site? What articles represent you as an authority on the subject? These are your reference articles. We all have them, the articles that explain who we are, what […]

Blog Exercises: How to Add Headings to Your Post Articles

I’ve mentioned using headings in your post articles throughout these Blog Exercises. Let’s look closer at these HTML tags that help you structure and increase the readability of your blog posts. Headings are HTML tags used to set the section or subsection titles within your blog posts. They divide your content into sections, but they […]

Blog Exercises: Add Industry Events to Your Editorial Calendar

In the blog exercise to create an editorial calendar, I gave you many ideas for setting self-assignments and deadlines for content throughout the year on your blog. Don’t forget to investigate your industry to discover events, conferences, and news to add to the calendar. Whether you go or not, take time to research calendars and […]

Blog Exercises: April Random Editing Day

It’s the April Random Editing Day in our ongoing series of Blog Exercises. With Spring in the air, flowers and trees blooming, it’s time to flex your editing muscles on four blog posts this month. If you are having trouble finding random posts, think of a keyword that best describes your site or a topic […]

Blog Exercises: Does Your Site Look Spammy?

Does your site look spammy? How would you know whether or not your site looks spammy? It’s time for a spam check. Web design is hard, especially if you aren’t an expert. Yet, in many ways you are an expert if you are a fan of the web. You’ve seen enough sites to know the […]

The Secret Recipe of Comment Spam Comments

Mr. Louis Vuitton just sent me a message in my blog comments I’d like to share with you. I share this touching message because it is highly educational when it comes to the art of spam comments, and serves to remind us of why we love having Akismet, the best comment spam fighter, on our […]

Blog Exercises: How to Respond to a Trackback

In the first blog exercise on trackbacks I explained how trackbacks work and how to respond to trackbacks. It’s time to revisit the concept of how to respond to a trackback. In the exercise, I described the unique quality of trackbacks for tracking conversations across the web. You publish something, someone likes it and publishes […]

Blog Exercises: When Will You Not Link?

There are few people I hate in this world. I think I can count them on one hand, mostly on two fingers. We all have them, people who did us wrong and taught us to disrespect, dread, dislike, and even hate them. As tolerant as we wish we all were, that’s just the way of […]

Blog Exercises: What Words Do You Abuse Redundantly?

So, it’s word check time. Well, time to check all the words we abuse. Specifically, all the words we abuse redundantly and unnecessarily. And I’d like us to focus on the little words we add to our content, words like like, and, so, because, cause, cuz, specifically, well, and so on. In the last two […]

Blog Exercises: Post-Op Care Content

I recently had some minor surgery and received an extensive list of post-operative care instructions. I was amazed at the in depth detail they went into, so I asked about it. The practitioner told me that they spent a year collecting all the questions people had about each surgery and treatment and created a paper […]

Blog Exercises for March

March was a busy month in my Blog Exercises series. Wow, are we already done with the third month in this year long series? The participants explored a wide variety of blog exercises on editing, blogger identity, content organization, and web writing. There were exercises to motivate and inspire you, and help you inspire your […]

Blog Exercises: How Many Words in a Link?

How many words should you put into a link? Is there a rule? There isn’t a rule but there are good standards and practices. These state that two words should be the minimum, and only enough words to compel someone to click through to the linked source. The words must also imply the link’s destination […]

Blog Exercises: Sex Changes and Age Matters

I often get comments that say “Thank you, sir” or emails through my contact forms addressed to Mr. Lorelle. In France, “Lorelle” is a last name as popular as Johnson in English countries. I understand that “Lorelle” is a tough name to identify with a sex. Not the point. I live online in a world […]

Blog Exercises: March Current Events

It’s time to blog the news and current events in our Blog Exercises for March. The first Current Events exercise was in January, and it featured some ideas to help you get motivated to blog some news and current events. Find a way of making the news or a current event tie in with your […]