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Keyword Conquering: How to take control of the search engine

By J.T Dabbagian of JTDabbagian.com

Recently, I made a post that was a rant about the keyword “Make Money Online.” I wrote that there were alternatives to saying “Make Money Online,” but nobody ever seems to think of them. That being said, it’s important for you to realize that there are more keywords and search terms then just one, and that while people fight over the best, getting the rest is even better. Here’s a few tips to getting that edge:

1. Get a thesaurus

If you don’t have a thesaurus laying about, get one. A thesaurus offers substitute words for the words you want to replace, which will be important for fighting the main keyword. Of course, you could also use an online thesaurus…

2. Pick the keywords you need.

Naturally, you’ll want to get the words relevant to your niche. If you blog about being sad, grab words related to being sad, like morose, depressed, down, etc. Remember: The more words you can find, the better.

3. Come up with new search phrases and keywords.

“Make Money Online” is just one of several keywords. You can figure out other ways people can search for ways to grab some online cash. The simplest way would be to take “money” out of the keyword and plug in one of your substitute words. This works for just about any keyword though. Consider simply replacing “sad” in “a blog for sad readers” with “depressed,” and you’ve got a brand new keyword!

While you may not be getting the best keyword, you still need to know that the big keywords will be fought over forever, but the little ones will almost always be overlooked.


J.T Dabbagian is an professor in training and Content Consultant working on his Master’s Degree in Communication Studies. He runs his own blog on how to better one’s content and writing ability, as well as offering his views of the Blogosphere Condition. He is Available for consulting for all of your content, blogging and niche determination needs.

3 Comments

  1. Posted August 13, 2007 at 1:45 am | Permalink

    The last point is particularly good, I think. Little bloggers can corner the market on certain lesser known keywords.

    On one of my blogs I wrote a few posts about a little known Oz celebrity who achived a measure of notoreity ages ago. I ended up on page one of Google searches for her name. Years on, the position is still the same and I still get a small but steady stream of traffic from it.

  2. Posted August 13, 2007 at 3:04 am | Permalink

    Good Post, Any idea’s on keywords some people could use for wordpress :)

  3. Posted August 19, 2007 at 5:12 am | Permalink

    I love having a great read in the morning. Another great article!
    i’ll link it on my blog : http://blog.07video.com


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