Bad Language’s How To Blog Like a Pro is a great list of tips to help you blog your best.
* Contribute to the conversation. There are an awful lot of sheep on the Internet. With nearly 60 million blogs in existence,you really want to try and be a sheepdog. In my opinion, it’s important to say something new and something interesting to contribute that the conversation.
* Be yourself. Voltaire once said, “if we don’t find anything good a least will find something new.” Ideally you want to say something interesting, Just be yourself. Some of the best blogs are the ones that are unique, idiosyncratic, and highly personal. The extraordinary thing about the blogosphere is that whatever you write about, there is an audience for it.
One of the best points he makes is on the issue of getting dug by Digg or another popular traffic-driving site and how “who returns” is more important than the spike in traffic:
“Write for yourself first, then write for them. The harder I try to get a traffic monster, the more elusive it becomes so I sort of forget about trying and they keep happening.”
Trying Too Hard
Do you remember the lesson most of us learned in early school about trying too hard. The harder you tried to be liked by the other kids, to be something you weren’t, the worse the situation. There are time when the “trying” is for achievement and other times when the justifications behind the “trying” makes things worse and fails.
The same applies to trying too hard to generate a “traffic monster” blog post.
People know when you are sincere in your effort and when your effort is forced. Your readers aren’t stupid. They know a gimmick when they see one. Just because thousands may flock to your blog post doesn’t mean thousands will return.
It’s those who return for more, who keep coming back for your words and offerings, those who eagerly await your next blog post, those are the ones worth waiting for and keeping. It is those who give you the reason to keep blogging.
For these people, you don’t try, you do. You do your best. You ask them what they need and keep giving them what they want, and a little bit more. In time, if you put your focus on their needs and not the spikes, you will find blogging more enjoyable and definitely more satisfying.
Are you trying too hard with your blog? Is it working hard for you or hardly working?
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Copyright Lorelle VanFossen, member of the 9Rules Network
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