Note: This article is deprecated. It is no longer valid. You should not be linking your tags to Technorati, but to your own content. Single hosted versions of WordPress now come with built-in tagging and tag clouds. Manually creating a tag cloud is not necessary.
WordPress.com users currently only host “global” tags, tags that link back to all WordPress.com blogs using that same tag. If you would like to override global tags and offer readers a manual way to link to your own content, see A Tagging Bookmarklet for WordPress and WordPress.com users for more updated information on how to create a tag list on your posts manually.
I’ve been talking about the benefits of using tags on your website. WordPress has the feature benefits of pinging Technorati automatically when you publish a post. It also uses your categories as tags.
But what if you are using WordPressMU like through WordPress.com and you want to have more control over the Technorati tags on your site? If you are using WordPress.com or another WordPressMU driven site, you may not have access to your template files in order to add tags to the template files or with WordPress Plugins. This limits direct tagging to basically three ways of including tag references and links – and all of them will be found within your post content.
Adding Technorati Tags to Your Posts
A Technorati tag is basically a link to the Technorati website that generates a search result web page of posts related to that tag. For instance, if you are interested in photography, that link would open a window on the Technorati site filled with posts about photography. Go on, try it. The rest of this article will wait for you here.
From the Write Post panel in your WordPress Administration Panels, in the textarea where you write your post, you can add a tag link to any word in your post, just as I just did with photography. It is no different from adding a normal link – you just add a
...just as I just did with <a href="http://technorati.com/tag/photography" rel="tag">photography</a>. It is no different from adding a normal link...
When the user clicks on that link, they will be taken from your page to the Technorati site with a list of the most recent posts with that same tag. If you would like to have that link open a new window, leaving your site still open in their browser, you can add a attribute to open a new window or tab. In general, this is frowned upon nowadays as it can confuse users and browsers, so I recommend you warn people before you do this. Most people know how to use the back button, so I recommend you don’t add this feature – but if you want – here it is.
...just as I just did with <a href="http://technorati.com/tag/photography" rel="tag" target="_blank">photography (opens in new window)</a>. It is no different from adding a normal link...
The second way to add tags within the post content is to add a tag that doesn’t go to the Technorati site, but does identify the link as a tag, which will be found by Technorati and other search engines and tag-oriented directories when their spiders and robots come sweeping through your site, adding that tag to their databases. The only caveat is that the link must take you to a real link, which may be found on a site that also uses tags.
...just as I just did with <a href="http://en.wikipedia.org/wiki/Photography" rel="tag">photography</a>. It is no different from adding a normal link...
The third way to include tags within the post content area, but not within the post itself is to add a list of tags to the bottom of each post you want to feature tags. This can just be a barebones list of tags or you can add some inline styles to make it look pretty and separate from your post. Let’s start with a barebones list of tags:
You would type in something like this in your Write Post textarea.
<b>TAGS:</b> <a href="http://technorati.com/tag/photography" rel="tag">photography</a>, <a href="http://technorati.com/tag/travel" rel="tag">travel</a>, <a href="http://technorati.com/tag/nature" rel="tag">nature</a>, <a href="http://technorati.com/tag/camping" rel="tag">camping</a>
To add inline styling, it might look like this:
You could save the links and layout in a text file and then paste it in when you need it, changing the tag references as needed.
<div style="margin:5px; border-top:solid blue 1px; padding: 5px; font-size:80%; font-variant:small-caps"><b>tags:</b> <a href="http://technorati.com/tag/photography" rel="tag">photography</a>, <a href="http://technorati.com/tag/travel" rel="tag">travel</a>, <a href="http://technorati.com/tag/nature" rel="tag">nature</a>, <a href="http://technorati.com/tag/camping" rel="tag">camping</a> </div>
Helping Technorati Find Your Tags
WordPress automatically pings Technorati which triggers your site to be picked up by Technorati so you should be able to see your posts displayed on related tag searches within a few minutes, depending upon the current load on the Internet and Technorati’s services. During heavy usage, sometimes it can take a few hours to appear.
If you would like to manually ping Technorati, visit their manual pinging tool on their site and enter your site’s URL.
For more information on how to use Technorati tags, see Technorati Tag Help.
Adding Site Search Tags to WordPress.com Blogs
Here are instructions on how to generate Technorati-style tags that display in on site results in WordPressMU and WordPress.com.
Technorati links are great, but they also invite visitors to leave your site. While it helps them find more related information, I’m not a big fan on saying “Hey, I’m giving you an invitation to leave instead of looking around here first.” So I encourage you to either use site search tags or use both types of tags to give your users both opportunities for finding more and related content.
To create site search tag lists, use a layout similar to the one above, but change the link in the tag to the link for searching your WordPress blog. Do not use an permalink formation for this, it has to be this way – simply replacing the keyword(s) with the ones you want to become your tag words.
<a href="/index.php?s=wordpress+backup" rel="tag">wordpress backup</a> <a href="/index.php?s=blogging" rel="tag">blogging</a>
The words “wordpress” and “backup” show how to use two key tag words to generate wordpress backup and a single word example for blogging. Also note that there is a slash before the
index.php link. This is critical. Without it, ugly things will happen and the search results won’t work. You could also replace the relative link to an absolute link for your blog like:
<a href="http://lorelle.wordpress.com/index.php?s=wordpress+backup" rel="tag">wordpress backup</a>
This function will help add increased navigation results and help your user find related information on your site. And there is no reason why you can’t use both, titled as Technorati Tags and another list for Search Tags, or some other creative name.